Goop.io Logo Study 2
For this one, I also made a character which is aligned with the brand name and the company. I made a slimy, gooey character based on the title of the product (Goop). To have a solid connection with the company (Bad JuJu Games), I also made the Goop Character a one-eyed character. For the wordmark, I used and customized a sans serif and made it rounded to blend well with the name and the character. I also used shades of light orange and green. The Goop one-eyed character is also a stand-alone logo and can be applied into any medium.