business or advertising for Mall Marketing
- Trạng thái: Closed
- Giải thưởng: $70
- Các bài thi đã nhận: 1
- Người thắng cuộc: rth8
Tóm tắt cuộc thi
We are going to be marketing a new B-2-B business product & service to shopping mall owners and operators. The product and service being marketed involve a highly targeted marketing system that will be placed within a shopping mall. Below is a very brief summary of what the service does:
Shoppers come to a shopping mall to purchase various goods and services. When they purchase these items they usually get a receipt with lots of important information on it (where they shopped, when they were there, how much they spent, etc.). This information is incredibly valuable and can be used to market highly targeted offers, messages and promotions directly to those customers. So a mall owner would put our system in their mall, customers will then be able to scan their receipts on one of our machines (which will record all of the information on the receipt) and then they will automatically receive offers, messages, promotions directly related to how much they spend, where they shopped, etc. This benefits the shoppers directly but it also has immense benefits for retailers within the mall and the mall owners themselves. Retails can target and reward loyal customers, attract new customers very easily and analyse response patterns to certain advertising campaigns. The mall owners now have actual consumer and transaction data to analyse as well. You can read more about this on our landing page and through the document we have attached.
We are targeting mall owners and operators from around the world but we are strictly focusing on Asia at the moment. We would love to hire someone with direct experience marketing to Asian customers (mainly Malaysia, Philippines, Indonesia, Hong Kong). So please keep this into consideration when working on this job. Please ask us any questions you have concerning this and would highly recommend not applying for this position without direct experience in this market.