Write a Brand name & tag line/slogan for a new vitamin range
- Tình trạng: Closed
- Giải thưởng: $100
- Các bài thi đã nhận: 258
Tóm tắt cuộc thi
The best person will potentially get to write the copy of each of the product- 15 products in the range.
PLASE SEE THE ATTACHED DOCUMENT SUMMARY- IT WILL GIVE U A GOOD IDEA.
We are a new start up and looking for a new brand name for the same. The one we had as a holding name did not appeal to the retailers. You can view a video at [login to view URL] .
The brand name should convey in fewest words the bottom message:
Not just fast but effective supplement that makes you so much more healthy.
That it gives them ease if use, convenience, effectiveness, on the go nutrition, anybody can use, everybody needs.
That its natural ingredients
It really gives a health makeover
They can trust the brand
Its about them taking control of their health
and a tag line thats effective, hits the point, easy to remember, defines the brand and can be used as a company philosophy that to do well in any area of life and take care if your family, your business, your job etc , You need to start by taking good care of yourself. Something thats about the consumer and resonates with them. Not just convey that we are really committed to their health.
Preference for a brand name that is single word (ideal) - max two. Our limitation is that we only have a 7cm x 7cm label on the bottles that can only take a very limited info- so really need to convey a lot in that so need to be really miser with words.
Website will have info once they are intrigued so that they find what they never knew and go back to retailer and buy. May go for e-selling in phase-2 but for now, we have some leading retail chains interested so don't want to dilute the wow by making it go online first. The entire planned launch is to go exclusive with one retailer and get the best shelf there- already great interest but subject to a bit of branding work. We never focussed on that as we were obsessively working on making it the best product on earth.
Any extra ideas will be appreciated for branding as we want some long term people to come from this project to post more work too. We are really passionate about this and have given it our heart and soul.
Please see video mentioned above.
Hugely greater absorption cant quote 5 times as it is illegal to do so but can certainly say its hugely more effective.
40% of people never take tablets- this being a liquid will bring them as being able to now take supplements.
The ingredients are patent filed to increase effectiveness as less than 5% of the ones from tablets in absorbed.
All products made by doctors of respective niches, not by another pharma company. We know best what our patients need.