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We are working on operational software for food trucks. I Have ideas which I’ll send across which I need working properly to use on app, socials and print media . Also need animations in Lottie format as we need to be able to have some movement when being used on app and media platforms. Brief from chat gpt is as follows. I will send across images that will make sense of it all. WHAT THE TRUCK (WTT) TRUCK DOG – DESIGN & ANIMATION BRIEF Project Overview We are creating a mascot and character system for What The Truck (WTT), an operational software platform designed specifically for food truck operators. The mascot will be used across: * Mobile app * Web app/dashboard * Website * Loading screens * Empty states * Social media * Email marketing * Merchandise * Stickers * T-shirts & hoodies * Exhibition stands * Pitch decks * Investor presentations * Print materials * Vehicle graphics * Push notifications * In-app achievements The mascot should become the visual face of the brand. ⸻ CHARACTER CONCEPT The mascot is called: Truck Dog Truck Dog is: * Cool * Calm * Slightly unimpressed * Reliable * Hard-working * Never flustered * Always on the road He represents food truck operators. Whether it’s: * Rain * Snow * Wind * Busy festivals * Long shifts * Equipment failures * Staff shortages Truck Dog remains calm and gets the job done. ⸻ MOST IMPORTANT RULE THE HUMOUR COMES FROM THE SUBTLETY We do NOT want: * Disney * Pixar * Cartoon Network * Hyperactive animation * Big smiles * Exaggerated reactions The joke is that: Truck Dog treats everything with the same mildly unimpressed expression. A hurricane?l Sold out at a festival? Snowstorm? VAT return due? VISUAL STYLE Colour Palette Primary Red: #E31E24 Background Cream: #FFF7EB No gradients. No shadows. No black outlines. Red line art only. ⸻ TRUCK Front-on view. Simple. Recognisable silhouette. Features: * Rounded corners * Split windscreen * Wing mirrors * X headlights * “WHAT THE TRUCK” on front panel Minimal detail. ⸻ DOG Features: * Front facing * Backwards baseball cap * Light stubble texture * Slightly grumpy expression * Hands on steering wheel No clothing. Possible tattoo No accessories. ⸻ MASTER DELIVERABLE Create: Truck Dog (Master) This becomes the source for all future variants. ⸻ CHARACTER VARIANTS All variants must use: * Same truck * Same dog * Same proportions * Same expression Only the situation changes. ⸻ 1. Truck Dog Default mascot. No accessories. ⸻ 2. Windy Dog Add: * Wind gusts * Leaves * Slight cap movement ⸻ 3. Rain Dog Add: * Rain * Wiper movement * Water droplets ⸻ 4. Snow Dog Add: * Snowflakes * Snow accumulation ⸻ 5. Sunny Dog Add: * Sun * Rays * Warm weather cues ⸻ 6. Coffee Dog Add: * Coffee cup in one hand * One hand on wheel ⸻ 7. DJ Dog Add: * Headphones * Small DJ deck ⸻ 8. Accountant Dog Add: * Calculator * One hand on wheel ⸻ 9. Admin Dog Add: * Tablet/iPad * Both hands normally on wheel when not using device ⸻ 10. Festival Dog Add: * Festival-style accessory * Subtle only ⸻ ANIMATION STYLE IMPORTANT Animation should be subtle. Almost imperceptible. We are NOT creating a cartoon. We are creating a mascot. ⸻ MASTER ANIMATION LOOP Loop length: 5 seconds Movements: Blink Once every 4-6 seconds Very quick. ⸻ Steering Wheel 2-3 degrees left 2-3 degrees right Return to centre. ⸻ Cab Bounce 1-2 pixels Very subtle. ⸻ Ear Twitch Occasionally. Not every loop. ⸻ WEATHER VARIANTS Windy * Leaves drift * Cap flap moves slightly * Ear movement Rain * Falling rain * Wiper sweep * Occasional blink Snow * Falling snow * Slight bounce * Occasional blink Sunny * Sun rays pulse gently * Occasional blink ⸻ FILES REQUIRED Vector Master SVG AI EPS Figma ⸻ Animation Files Lottie JSON Rive file (preferred) GIF MP4 Transparent background MOV ⸻ Static Exports PNG JPG WebP Transparent PNG ⸻ LAYER STRUCTURE REQUIRED Please separate: Truck * Truck body * Mirrors * Wheels * Headlights Dog * Head * Eyes * Nose * Left ear * Right ear * Cap * Hands Animation * Steering wheel * Rain * Snow * Leaves * Sun rays All elements must be independently animatable. ⸻ USAGE RIGHTS Deliverables must include: * Full commercial rights * Source files * Editable files * Unlimited usage * Worldwide usage * Perpetual licence ⸻ SUCCESS LOOKS LIKE When somebody sees Truck Dog they should immediately think: “That’s me. That’s every food truck operator I know.” Calm. Dependable. Slightly fed up. Still getting the job done. And somehow that’s what makes him funny. I can WhatsApp further designs across but I can’t upload for some reason. Please see notes below re ip and transfer of ip Intellectual Property All artwork, source files, vector files, animations and derivatives created under this project shall become the exclusive property of What The Truck Ltd upon final payment. Designer agrees to transfer all copyright and intellectual property rights to What The Truck Ltd. Designer may showcase work in their portfolio but may not resell, license or reuse the artwork.
Project ID: 40530819
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Hi, Please check some of my previous work and my excellent reviews given by other clients: https://www.freelancer.com/u/AttrayantDesign I have gone through your project requirement details and I understood you need logo design . Let’s discuss. Regards, Tanushree
£100 GBP in 2 days
8.9
8.9

As a professional designer with extensive experience in graphic design, including logos, my expertise aligns directly with your project requirements. I understand the significance of creating a meaningful and effective logo that represents the core values and essence of a brand. Over the past 10 years, I have honed my skills using software such as Adobe Illustrator and Photoshop, which are essential in completing your project to perfection. Besides my proficiency in logo design, I also possess a flair for incorporating minimalism and clean-cut aesthetics that align your vision. This will help bring the Truck Dog mascot and character system to life exactly as you intend. Furthermore, my ability to grasp specific design briefs and translate them into visually compelling creations makes me confident that I can deliver top-notch graphics in line with your unique needs. Allow me the chance to leverage my diverse skill set for your project. We will not only have an efficient collaboration but also build on what the What The Truck stands for: reliability and getting the job done with utmost professionalism. Your satisfaction has always been my ultimate goal - let's realize your vision together.
£70 GBP in 1 day
8.4
8.4

Hi I can design a modern, memorable logo for your food truck software with clean vector execution, smart brand strategy, and a tech-forward aesthetic that reflects innovation while remaining versatile across apps, websites, and marketing materials. Tejal
£250 GBP in 5 days
8.6
8.6

Hello, A strong logo is the foundation of a memorable brand, and I’d love to create a modern identity for your food truck software that feels professional, clean, and easy to recognize. You’ll receive original logo concepts designed around your brand vision, with attention to scalability, simplicity, and digital-first usability. The final design will work seamlessly across websites, apps, marketing materials, and social media. Portfolio: https://www.freelancer.com/u/graphicmonster Final files will be delivered in high-quality vector formats, ready for both print and digital use. — Parkash Joshi
£20 GBP in 1 day
8.2
8.2

Hello, I have carefully read and fully understood your requirement for the “Truck Dog” mascot system for What The Truck (WTT), including its role as a core brand asset across app, web, social, print, merchandise, and animated Lottie-based interactions. I understand that the key challenge is maintaining a highly consistent, minimalist red line-art identity with subtle personality, where humour comes from restraint rather than exaggeration. I will design the Truck Dog as a clean vector-based mascot in Adobe Illustrator and Figma, ensuring strict adherence to your colour palette (#E31E24 and #FFF7EB), no gradients, no shadows, and fully modular layer separation for animation readiness. I will structure the truck and dog as independent animation-ready components, including eyes, ears, cap, steering wheel, weather effects, and environmental elements to support scalable variant creation. PORTFOLIO: https://www.freelancer.com/u/AneesaIBA?w=f&ngsw-bypass= Could you confirm whether Rive is preferred as the primary animation tool for app integration, and whether you already have UI screens defined where Truck Dog will first appear (such as loading states or empty screens)? Let’s connect so I can align on the first sketch direction and begin building the master Truck Dog system immediately. Best Regards, Rabia Shaikh
£80 GBP in 1 day
8.1
8.1

Hello! I am ready to help you with Modern Food Truck Software Logo, Exactly as you want. I have lots of experience in Graphic Design, Logo Design, Photoshop, Branding. Must check our profile to check amazing ratings and reviews: https://www.freelancer.com/u/komalshaikh92 I am available to chat or a call to discuss the project right now. Thankyou, Komal. Digitaurus Technologies.
£100 GBP in 5 days
7.8
7.8

Hello, creating a mascot and character system for What The Truck (WTT), I will start by developing Truck Dog as the source for all future variants. The character will embody the qualities of being cool, calm, hard-working, and always on the road, reflecting the essence of food truck operators. I will ensure the visual style adheres to the specified color palette and design elements, focusing on simplicity and recognizability. In a similar project, I successfully created a unique character system for an e-commerce platform that resonated with the target audience and enhanced brand recognition. The outcome was a visually appealing mascot that effectively represented the brand values and engaged users across various touchpoints. What's the one result that would make you say this was worth it? Ramandeep K
£60 GBP in 2 days
8.0
8.0

Hi there, I’m ready to work on your project “Modern Food Truck Software Logo.” as per your requirements, I’m a professional graphic designer with a lots of experience in Graphic Design, Logo Design, Branding, Adobe Illustrator, Photoshop Let’s connect to discuss your ideas in detail and bring your vision to life. You can view my portfolio and client reviews here: ✨ https://www.freelancer.com/u/KomalShaikh9200 Looking forward to collaborating with you! Thank you, Komal S
£60 GBP in 3 days
7.6
7.6

Hello, Having worked on logo and branding projects for over a decade, we have developed expertise in Adobe Illustrator, Photoshop, and other professional design tools. We provide all required source files, including AI, EPS, PNG, and JPEG formats, ensuring your logo is suitable for both digital and print use. Our design process begins with understanding your brand, vision, and goals. We focus on creating a clean, memorable, and professional logo that effectively represents your ( Food Truck Software Logo ) brand. Portfolio: https://www.freelancer.in/u/InnovativeArt10 Thank you for your time and consideration. We look forward to working with you. Thanks.
£23 GBP in 1 day
7.9
7.9

As an experienced professional in the designing field with a decade-long career, I can confidently take your modern food truck software logo development project to soaring new heights. My achievements reflect my dedication and creativity that could be translated perfectly into your project. Having successfully delivered for over 1450+ satisfied clients, I understand the priority of maintaining good communication and being available round the clock to address any potential queries. Coming on to my skills; being proficient in Adobe Illustrator, Adobe Photoshop, Corel Draw, Nitro PDF alongside my hands-on knowledge in Microsoft Office(Word, PPT) and creating Lottie JSON files makes me an ideal fit for this unique endeavor. The requirement of subtle animations in Lottie format is something I specialize in and have applied most effectively across various projects. Laying special emphasis on understating the project requirements and delivering it asap even under tight schedules signifies my credibility and commitment towards my jobs. Reviewing my diverse skill sets , I encourage you to provide me this opportunity where we dig even deeper into the visual symbol of your brand,WTT. A smooth & reliable Truck Dog character delivering across multiple platforms with utmost accuracy while keeping intact it's unique unimpressed expression aligns perfectly with what you seek,
£45 GBP in 1 day
8.0
8.0

Hello , I saw your project about creating a logo and I’d love to help. I’m a professional logo designer with experience in creating modern, unique, and brand-focused logos. Portfolio Link -: https://www.freelancer.com/u/crea8ivecrowd I will provide: • 2–3 original logo concepts • Unlimited revisions until you’re satisfied • High-resolution files (PNG, JPG, SVG, AI) I’m ready to start immediately and make sure your brand gets a memorable and professional logo. Best regards, Dharmendra
£100 GBP in 1 day
7.8
7.8

Hello, I came across your project and would love to assist. With 10+ years of experience in graphic design, I can deliver high-quality, professional work tailored to your requirements. ✅ First draft will be provided within 24 hours. ✅ Unlimited revisions until you're completely satisfied. ✅ Final files will be delivered in JPEG, PDF, PNG, SVG, EPS, and AI formats. Portfolio: https://www.freelancer.com/u/graphicexpert9 I’m ready to start immediately and look forward to discussing your project. Best regards, Jyoti
£30 GBP in 1 day
7.8
7.8

Hello, ✦ Ready to start right away. I really like the concept behind Truck Dog. The subtle humor, clean vector style, and consistent character system make this a unique branding project, and I'd love to help bring it to life. I can create the master mascot along with all required variants while keeping the same proportions, expression, and visual style. I'll also deliver subtle Lottie/Rive animations, fully layered vector source files, and optimized assets for web, app, print, and merchandise. ☑️ Master mascot design ☑️ All character variants ☑️ SVG, AI, EPS & Figma files ☑️ Lottie JSON, GIF, MP4 & transparent exports ☑️ Proper layer structure for future animations ☑️ Full commercial rights and IP transfer ⏩PLEASE CHECK MY PROFILE: https://www.freelancer.com/u/Follishitech A couple of questions: • Do you already have rough sketches or reference images for Truck Dog that you'll be sharing? • Would you like the master character approved first before creating all the variants and animations? I am waiting for your positive response to my proposal. Thank you, ◐ Nupur
£20 GBP in 3 days
8.0
8.0

Hi, I can help create the WTT Truck Dog mascot system with clean vector artwork, subtle animation, and production-ready files for app, web, social, print, and merchandise use. I have experience with mascot design, vector character systems, brand illustration, Lottie-style animation planning, and layered source files where every element is separated for future movement. I understand the key direction here: simple red line art, no shadows, no gradients, no heavy cartoon energy, and the humour coming from Truck Dog’s calm, slightly unimpressed expression. You can view my work here: https://www.freelancer.com/u/Humaumair12 I can create the master mascot first, then build the weather and use-case variants with consistent proportions and subtle 5-second loop animations. Timeline would depend on how many variants and animation formats are needed first. Do you want to start with just the master Truck Dog and one animated test loop before moving into all 10 variants? Warm Regards, Huma
£1,798 GBP in 2 days
7.7
7.7

Greetings! I believe my 8 years of hand skills are an excellent match for your posted (( Modern Food Truck Software Logo )) design needs, and I'm ready to begin your project right away. I have a rich experience in Logo, Branding, Corporate Identity, Graphic's, Visual, Video and Animation. Feel free to have a look at my portfolio link: https://www.freelancer.in/u/neha101197 If you are interested, let's discuss further. Thank you Neha
£24 GBP in 1 day
7.5
7.5

As a seasoned graphic designer with over 8 years of experience, I am confident that I can bring your Truck Dog mascot to life in an impactful and polished way. I have extensive skills in Adobe Illustrator and Animation which are perfect for creating the comprehensive branding solution you're looking for. My ability to transform ideas into visually compelling stories and communicate them clearly aligns perfectly with your need for subtlety and no exaggeration. Beyond just the technical skills, my passion for design is what really sets me apart. Just like Truck Dog, I share a calm demeanor in the face of chaos and pressure and know how to get the job done. Moreover, my love for animals makes it easier for me to understand the essence of Truck Dog as your brand's face: cool, reliable, hard-working, yet slightly unimpressed. Please feel free to reach out so we can connect and explore how I can contribute to your project’s success. My Portfolio: https://www.freelancer.com/u/rinuart28 Looking forward to your response. Best regards, Pink Pony H.
£50 GBP in 1 day
7.1
7.1

"Distinguished clients, my name is Jimmy and I am the graphic designer you need for this inspiring project. With over 6 years of industry experience, I have mastered the art of creating compelling visual content across various platforms. From branding to print media, my designs are impactful, engaging, and always in line with the client's vision. I assure you that through my proficient skills in Adobe Illustrator, Photoshop, and Animation, I can accurately bring Truck Dog to life in both static and animated forms as per your request." "Understanding your need for a mascot that is subtly humorous yet conveys the spirit of resilience of food truck operators like Truck Dog himself, I promise not to create hyperactive or exaggerated characters as seen in Disney or Pixar animations. My proficiency in visual arts will help me deliver a mascot that aligns perfectly with your WHAT THE TRUCK brand and its operational software for food trucks. I invite you to review my portfolio here: https://www.freelancer.com/u/Jneutron1237890 I would be happy to discuss your project requirements in detail and provide the most suitable solution for your needs. Budget and project timeline can be discussed through chat based on the scope and complexity of the work. Feel free to contact me at your convenience. I look forward to working with you. Best Regards, Jimmy W.
£50 GBP in 1 day
7.1
7.1

As a seasoned Creative Designer and 2D Animator, I am truly excited about the opportunity to bring What The Truck's (WTT) mascot, Truck Dog, to life! I'm completely aligned with your vision for a subtle, yet impactful animation style that vividly represents the daily grind of food truck operators. Having worked extensively with vector design, Lottie JSON, Rive, and other animation tools in the past, exceeding your expectations is something I'm confident I can achieve. What sets me apart is my comprehensive skill set and ability to understand the essence of a brand, translating it into compelling visuals and designs across various platforms - exactly what your project requires. Whether it's nailing the "cool and unimpressed" vibe or precisely animating movements like blinking, turning the steering wheel or twitching ears, I'm meticulous in ensuring a consistent experience across different situations and weather conditions. Best Regards Kiran
£35 GBP in 1 day
7.5
7.5

Hi there, Are you looking for someone to design and animate Truck Dog for What The Truck with clean red line art, front-facing truck mascot, modular layers, SVG AI EPS exports, and subtle Lottie or Rive animations for weather, festival, admin, and operational variants? I have strong skills in Adobe Photoshop, Adobe Illustrator, and other design tools, And the best part is that I keep working until my clients are fully happy with the results. You can view a similar project in my portfolio here: https://www.freelancer.com/u/humartist101 Thanks & Regards, Humayo.
£30 GBP in 1 day
6.8
6.8

With my eight years of experience in graphic design, I believe I have what it takes to bring the vision of Truck Dog to life. My proficiency in Adobe Illustrator and Animation allows me to create detailed and highly-skilled designs, making sure they're consistent across various platforms. For this project, I will build the mascot, Truck Dog, as a highly recognizable and subtle character, embodying the values you seek: cool, calm and reliable. We share the same vision in terms of humor – I understand that it comes from subtlety, not overt acts. One aspect that sets me apart is my ability to visualize designers' thoughts effectively. This unique skill will help me understand your brief clearly and keenly develop on every image, movement and overall branding you envision for your app and socials. Furthermore, my passion for user experience design ensures that the mascot will deliver seamless integration into your app while maintaining fluid grace in animated form using Lottie format. Let's transform our ideas into reality ready to Chat about the project and bring our vision to life Budget and deadline will be discussed over chat https://www.freelancer.ca/u/Jomsmathews Regards, Joms B
£50 GBP in 1 day
6.8
6.8

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