400 words on CSR of Apple
Will provide as much content as I can. Rewriting allowed.
3. Tim Cooke is concerned about various PR crises that have impacted Apple since 2008. Therefore, you are required to identify the external stakeholder issues that Apple faces and critically assess their impact on the corporate reputation and brand equity of Apple Inc
• Approximately 1,000 words excluding use of supplementary appendices
• This requires the critical application of organisational ethics theory, CSR concepts, stakeholder applications & reputation management concepts/metrics.