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We are seeking a freelance graphic designer to help create a cohesive set of one-page brand guidelines for a collection of hospitality concepts. Most of the core brand elements already exist (logos, menus, etc.). The goal of this project is to extract, refine, and systematize the visual identity for each concept into clean, visually compelling one-sheet brand guides. This is not a from-scratch branding project, but rather an opportunity to bring structure, consistency, and polish to existing materials. We will begin with one concept as a paid test project. Upon successful completion, the selected designer will be engaged to complete the remaining concepts, develop an overarching identity for the collection, and create a set of supporting templates. Scope of Work Develop a one-page brand guideline for each concept (typography, color palette, visual direction, usage) Ensure consistency in structure while maintaining individuality across concepts Create a cohesive visual approach that allows all concepts to feel connected as a collection Design supporting templates (signage, promotional materials, internal collateral) Ideal Candidate Experience creating brand guidelines or visual identity systems Strong portfolio demonstrating layout, typography, and brand consistency Experience in hospitality, restaurant, or lifestyle brands is a plus Ability to work within existing brand frameworks and elevate them Strong attention to detail and clean, modern design sensibility Project Structure Phase 1: One concept as a paid test project Phase 2: Rollout across remaining concepts Phase 3: Development of templates and collection-level identity Additional Notes Strong written communication in English is required Please include examples of brand guidelines or systems you have created (not just logos)
Project ID: 40335334
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Active 19 days ago
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53 freelancers are bidding on average $580 NZD for this job

Hi, I came across your ⭐Hospitality Brand Guidelines & Systems⭐ project description. I am an experienced (GRAPHICS, ADOBE ILLUSTRATOR, ADOBE PHOTOSHOP), and I WILL START THE WORK IMMEDIATELY .I have read all of your project requirements. I can professionally reconstruct all of your designs. Please contact me to discuss the specifics. My portfolio can be found at: https://www.freelancer.com/u/graphicexpert9 I will give you all formats: AI, SVG, PNG, JPEG, EPS, PDF and PSD with Unlimited revisions. Thank you and best wishes, Jyoti
$400 NZD in 2 days
7.8
7.8

With over a decade of comprehensive experience, I am confident in my capability to deliver the exact design requirement for your hospitality brand guidelines. My expertise extends across Adobe Creative Suite including Indesign, Photoshop, and Illustrator. These enable me to create visually captivating layouts, vector graphics and meticulous typography that accurately reflect and strengthen the essence of your existing brand elements. A standout point in my background is my proficiency in creating coherent visual branding frameworks which covers some items on the scope of work such as signage and promotional materials. I have created numerous brand guidelines and design systems that have not only maintained consistency but also elevated brands. One such example is the design system I developed for a local hotel chain which helped them convey their identity seamlessly across branches while still allowing individuality. This skill will be asset towards creating a unified overarching identity for all concepts in your collection. Another reason why I believe I am the ideal candidate is my adaptability and flexibility to work within existing frameworks yet introduce novel ideas and innovative solutions where required. Convenience, quality, attention-to-detail, creative thinking, fast-paced delivery balanced with perfection define my work process which will be greatly advantageous in accurately executing Phase 1 of this project and going forward into Phases 2 & 3.
$400 NZD in 1 day
8.0
8.0

Greetings! I am a professional Designer & Branding Specialist with skills Graphic Design, Branding, Corporate Identity, Adobe Illustrator, Covers & Packaging, Adobe Creative Suite, Adobe InDesign and Logo Design. My work is focused on modern, minimal and unique design. I am available for new projects and I always look forward to exciting collaborations! I always provide multiple unique and original concepts and ideas to the table until we achieve exactly what's needed and turn that into a unique and timeless logo design. Even you can check my profile as well.I go through your project "Hospitality Brand Guidelines & Systems" and i am able to complete your project as per your expectations please have a look on my portfolio https://www.freelancer.in/u/KayaCreation Thanks Kaya
$725 NZD in 1 day
7.7
7.7

Drawing from my solid track record as a seasoned graphic designer with over a decade of professional experience, I firmly believe I am well-suited to systematize your existing brand elements and create a collection of one-page brand guidelines that bring uniformity while highlighting the individuality of each concept. My broad skill set includes creating Amazon/e-commerce product images, banners, corporate identities, and logos - all of which will be invaluable in elevating your current brand framework. One key strength I bring to the table is my ability to understand and adhere to existing brand guidelines while injecting fresh ideas, a rare trait that will streamline this project. Additionally, my written communication skills ensure an effortless transmission of ideas that will sync seamlessly with your requirements. Choose me as your creative partner, together we can transform your ideas for this hospitality project into stunning visuals - one beautiful design at a time. Let's create visual magic that captures attention and boosts engagement for your collection! Ash k
$450 NZD in 1 day
7.7
7.7

Hi, I am excited to offer my expertise as a graphic designer for your project on creating cohesive brand guidelines for your hospitality concepts. I understand the need to extract, refine, and systematize existing visual elements into one-page brand guides that are visually appealing and consistent. My proposed steps include developing one-page brand guidelines for each concept, ensuring structural consistency while maintaining individuality, and creating a cohesive visual approach for the collection. With a strong portfolio showcasing layout, typography, and brand consistency, I am confident in my ability to elevate your existing brand frameworks. Please find examples of my work in brand guidelines and systems in my portfolio: https://www.freelancer.com/u/pixelonik I look forward to discussing this project further with you. Best regards, Ramandeep
$650 NZD in 1 day
6.7
6.7

Proposal: Hi, I’m a graphic designer experienced in creating clean, structured brand guidelines. I can refine your existing assets into polished one-page brand sheets while maintaining consistency across concepts and preserving each brand’s unique identity. Happy to start with the test project and deliver a scalable system for the full collection.
$650 NZD in 7 days
7.0
7.0

Hi there, I am excited to offer my expertise as a seasoned graphic designer with a strong focus on creating cohesive brand identities. Your project for developing one-page brand guidelines for your hospitality concepts aligns perfectly with my skill set and experience. With a keen eye for detail and a passion for elevating existing brand frameworks, I am confident in my ability to extract, refine, and systematize the visual identities of your concepts into visually compelling brand guides. My portfolio showcases my proficiency in layout design, typography, and maintaining brand consistency. I understand the importance of creating a cohesive visual approach that connects all concepts while allowing each to maintain its individuality. I am eager to collaborate with you on this project, starting with the paid test concept and progressing to develop an overarching identity for the collection. I look forward to the opportunity to bring structure, consistency, and polish to your hospitality brand concepts. Please find examples of my previous work in brand guidelines and systems in my portfolio: https://www.freelancer.com/u/aimdesin9339 Warm regards, Ansar Iqbal
$640 NZD in 4 days
6.3
6.3

⭐COHESIVE ONE-PAGE BRAND GUIDELINES — HOSPITALITY COLLECTION⭐ Hey, ➤ I’ve reviewed your brief. You need a designer to structure, refine, and elevate your existing brand assets into clean, visually compelling one-page brand guidelines for each hospitality concept. ✅How I will help: • Develop one-page brand guides with typography, color palettes, and visual direction • Maintain individuality for each concept while creating a cohesive visual language across the collection • Design supporting templates for signage, promotional materials, and internal collateral • Ensure all layouts are modern, clean, and professional ✅DELIVERABLES: • One-page brand guidelines in PDF (print & digital-ready) • Editable source files (AI / InDesign / Illustrator) • Supporting template files as needed ⏱️Timeline: • Phase 1 (Test concept): 2–3 days • Phase 2 & 3 (Full rollout & templates): timeline can be finalized after test approval ?Price: NZ$150.00 for the test concept (Phase 1) ?Portfolio: https://www.freelancer.pk/u/zarminagull189 ⚫Quick Questions: ❓ Any strict brand framework rules I should follow for the test concept? ❓ Preferred format for template deliverables (InDesign, Illustrator, or both)? ✨Structured, polished, and cohesive brand guidelines ready to elevate your hospitality collection. Regards, Zarmina
$450 NZD in 4 days
5.9
5.9

Hello, As an experienced graphic designer who's spent over a decade specializing in branding and corporate marketing, I'm confident that I can bring the structure, consistency, and polish you're seeking for your hospitality brand guidelines. Not only do I possess excellent layout and typography skills, but my attention to detail and deep understanding of brand consistency will ensure each concept retains its individuality while feeling connected as part of a collection. My portfolio showcases numerous examples of brand guidelines and visual identity systems I've created to help multiple businesses elevate their established brands- just like what you require for your hospitality concepts. I've worked on projects across various industries including hospitality, which means I have a broad perspective on how to approach your project with sensitivity to the sector's unique demands. In terms of software and tools, you can have peace of mind knowing that I am well-versed with Adobe Photoshop, Illustrator, and Indesign - tools crucial for developing your brand guidelines. Moreover, I also have experience with WordPress and Shopify should you require assistance with any web development tasks in future. With my proven track record in delivering professional-grade results supported by my 5-star rating from 70 previous clients, let's join forces to give your concepts a cohesive visual direction that they deserve! Thanks!
$725 NZD in 1 day
6.2
6.2

Hello there, are you looking for someone to take your existing hospitality brand assets and translate them into clean, cohesive one‑page guidelines that bring structure and clarity without reinventing the identity. We’ll refine typography, colour palettes, visual direction, and usage rules into a consistent format that still preserves each concept’s individuality. We can share examples of brand systems and one‑sheet guidelines we’ve built for restaurants, hotels, and lifestyle brands. With over five years of professional design experience, We focus on delivering high-quality results tailored to your needs. We offer unlimited revisions to ensure the final outcome aligns perfectly with your expectations. You will receive all essential vector and source files for future use, including AI, EPS, PSD, SVG, PDF, PNG, JPG, and WEBP ready for both print and digital applications. Please visit our profile for portfolio; https://www.freelancer.com/u/Internative123/graphics Best regards, Internative Labs
$650 NZD in 7 days
5.6
5.6

Hi there, The risk with a collection of hospitality brands is "Brand Drift"—where over time, the individual concepts start losing their unique "flavor" because there isn't a clear set of guardrails. Where most designers get this wrong is making brand guides that are too long and never get read. I specialize in creating "Single-Sheet Truths"—high-impact, one-page systems that your team can actually use to keep every menu, sign, and social post perfectly aligned. My Micro-Strategy for Phase 1: Audit & Extraction: I won't just copy-paste your logo. I’ll audit your existing menus and collateral to identify the "hidden" rules you're already using (specific tracking in typography, white space ratios, etc.) and formalize them. The "One-Sheet" Framework: I’ll design a template for these guides that is modular. This ensures that while each concept (e.g., a cafe vs. a fine-dining bar) feels different, the structure of the guide remains consistent for your internal management. Scalable Templates: Beyond the guide, I’ll ensure the typography and color palettes are optimized for real-world hospitality use—making sure they work as well on a printed evening menu as they do on a digital screen. Quick question: For this first concept, do you already have a "master" folder of all existing assets, or will part of my role be hunting down the high-res files from previous work? Best Regards, Waqas Ahmed
$650 NZD in 7 days
5.6
5.6

Hi!!! I have read Your project description about Hospitality Brand Guidelines & Systems and I am interested and I can strongly assure you that you will "GET 101% SATISFACTION" and "HIGH QUALITY WORK" from my end. https://www.freelancer.in/u/irakhan088 Why choose me? ✅ Unlimited Revisions ✅ Fast Turnaround ✅ Final files as vector, transparent png, jpg, epsetc ✅ Provide editable files ✅ No templates or copies from other sources ✅ Excellent communication ✅ Competent in Adobe suits Ira K. Senior Brand Designer
$650 NZD in 1 day
5.8
5.8

I have strong experience creating structured brand systems and guidelines, especially working with existing materials and elevating them into clear, cohesive identities. My focus is on clean layout, strong typography, and making everything feel consistent while preserving each concept’s individuality. I’m comfortable building scalable systems across multiple brands and then extending them into practical templates for real use. Happy to start with the test concept and refine the direction together. I can also share relevant examples of brand guidelines I’ve created.
$900 NZD in 7 days
5.7
5.7

Hi, I read through the job Hospitality Brand Guidelines & Systems details extremely carefully, and I am absolutely sure that I can do the project very well. I'm an experienced designer & editor who have Job experience in Graphic Design, Logo Design, Photoshop, Illustrator, Photoshop Design and So I can use my Skills to achieve the results that you are asking for. My Service include: * Unlimited modification (Do Not Hesitate To Ask More & More) * All file formats (Editable & Printable) * High resolution Please feel free to ask questions. You can view my portfolio here: https://www.freelancer.com/u/dynamopixel Regards, Bachittar Singh.
$500 NZD in 1 day
5.3
5.3

Hi, Drawing from my multidisciplinary background as a writer with a focus on storytelling and branding, I offer a unique perspective to your project. Crafting narratives and creating compelling stories is a fundamental aspect of brand development, and this proficiency allows me to elevate your existing brand elements to create coherent, visually-engaging one-page brand guidelines that not only communicate your identity effectively but also resonate with your audience. My in-depth understanding of Adobe Illustrator and Adobe InDesign coupled with my strong sense of layout and typography will guarantee that the guidelines I create are not only aesthetically-pleasing but also structurally consistent. Additionally, my experience in working within pre-established frameworks while infusing fresh ideas positions me perfectly for this assignment where the goal is to extract, refine, and systematize core brand elements into visually cohesive one-sheet guides. Lastly, my strong attention to detail, clean design sensibility and proven ability to create and maintain brand consistency will be invaluable for implementing robust visual systems for your hospitality concepts. Let's chat and discuss this in more detail. Regards, Neha.
$400 NZD in 7 days
5.2
5.2

Ram Ram Badka ji, Turning scattered brand elements into a refined, cohesive system your entire collection can grow on. Hi, this is exactly the kind of work I love—bringing structure, clarity, and elegance to existing brands without losing their individuality. I’ve created brand guideline systems for lifestyle and hospitality-style projects, focusing on clean layouts, strong typography, and consistency across multiple concepts. For your project, I’ll: • Extract and refine core elements into a sharp one-page guide • Maintain a consistent structure while preserving each concept’s personality • Create a unified visual language across the collection • Design polished, practical templates (signage, promos, internal use) My approach is detail-driven—aligning spacing, type hierarchy, and color usage so everything feels intentional and premium, not just “put together.” Portfolio (includes brand systems & layouts): https://www.freelancer.com/u/pixelsgraphix100 I do have a few thoughts on how we can structure the one-page guides to scale smoothly across all concepts, plus a couple of questions around your existing assets and brand variations. Happy to start with the test concept and build this into a long-term collaboration. Best Regards, Santosh Kumar
$450 NZD in 1 day
5.1
5.1

Hi, I’m Jagjeet — with 10+ years of experience in brand systems and guideline design. I can refine your existing assets into clean, one-page brand guidelines that feel consistent across the collection while keeping each concept distinct. What I’ll deliver: • Structured one-page brand guide (typography, colors, usage) • Clean, modern layout with strong visual hierarchy • Cohesive system adaptable across all concepts • Scalable approach for future templates Approach: Focus on clarity, consistency, and premium presentation—elevating what you already have into a unified system. Timeline: 24–48 hours for test concept Ready to start with the first concept. Best regards, Jagjeet Singh
$450 NZD in 3 days
4.9
4.9

Hi, I can do this. I am an experienced graphic designer with a strong background in creating cohesive brand guidelines and visual identity systems, particularly in the hospitality sector. My portfolio showcases my ability to refine and elevate existing brand elements into polished, visually compelling materials. For your project, I will develop a one-page brand guideline for the initial concept, focusing on typography, color palette, and visual direction while ensuring consistency across the collection. I am adept at maintaining individuality for each concept and can design supporting templates that align with the overarching identity. I have a keen attention to detail and a modern design sensibility, ensuring that the final deliverables resonate with your brand's vision. I look forward to the opportunity to collaborate and bring structure to your hospitality concepts. Best regards, Ashnasajid
$650 NZD in 3 days
4.3
4.3

Hi there, You’re absolutely in the RIGHT PLACE. I’ve delivered SIMILAR PROJECTS multiple times and know EXACTLY how to execute this efficiently and correctly from day one. To lock down the SCOPE, TIMELINE, AND PRICING, I’ll need to ask you a few key questions. Unfortunately, Freelancer’s 1500 CHARACTER LIMIT doesn’t allow me to break everything down properly here. Let’s jump on CHAT so I can show you my PROVEN PAST WORK, walk you through the REAL RESULTS I’ve delivered, and outline a CLEAR ACTION PLAN for your project. You’ll immediately see why my approach is DIFFERENT and EFFECTIVE. If you’re serious about getting this done RIGHT, I’m ready to move forward. Looking forward to CONNECTING and WINNING TOGETHER. Cheers, Mayank Sahu
$650 NZD in 7 days
3.7
3.7

Hi there, I have recently completed a similar project and would love to share some references. Creating cohesive one-page brand guidelines for your hospitality concepts sounds right up my alley, and I would love to exceed your expectations by refining your existing elements into polished, visually compelling guides. With over 9 years in brand identity design, I'll extract and systematize typography, colors, and visual direction for each concept, ensuring sleek consistency while preserving individuality and a connected collection feel. I treat every project like my own pride and joy and make sure you love the final design. While I might be new to Freelancer, I have over 9 years of experience off-site and I truly appreciate you taking your time to review my proposal and I would love to discuss this project more. Kind regards, Trichelle
$500 NZD in 10 days
3.2
3.2

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