Design a Premium 20-Page Institutional Strategy Booklet (Canva – Print-Ready)

We are seeking a highly skilled graphic designer to create a professionally designed, print-ready 20-page booklet in Canva. This is not a simple slide deck or brochure. It is a refined, executive-level institutional strategy document that will be used in private one-on-one fundraising meetings and distributed as a premium leave-behind piece. The tone must be: - Quietly powerful - Executive and restrained - Institutional and disciplined - Modern but not trendy - Sophisticated without being flashy This should feel like: - A private equity capital memorandum - A civic institutional strategy report - A high-level boardroom document It must NOT feel like: - A trade association brochure - A political campaign piece - A template-driven Canva design - A marketing-heavy corporate pamphlet We will provide all copy, chart data, page-by-page layout instructions, map specifications, and design system guidance. Your role is to elevate it into a premium, cohesive visual document. Deliverable: - 20-page booklet (must remain exactly 20 pages – multiple of four for saddle-stitch printing) - 8.5" x 11", portrait - Designed in Canva - Print-ready PDF (PDF Print export) - With bleed and crop marks enabled - High-resolution imagery (print quality) - Fully editable Canva file delivered upon completion Scope of Work: This project includes: 1. Full Visual Design Execution - Establish refined typography hierarchy - Apply consistent margins and grid system - Create a cohesive visual language - Execute minimal, spacious layouts - Maintain disciplined white space throughout 2. Chart Design (Ultra-Minimal). You will design: - 1 line chart (donor growth) - 1 line chart (capital growth) - 1 pie chart (allocation model) Charts must be: Thin-line, No markers, No shadows, No 3D effects, No heavy gridlines, Muted institutional color palette, and Highly refined We will provide exact data. 3. Legislative District Map Integration You will: - Import official Ohio House and Senate district maps - Highlight specific districts (we will provide numbers) - Ensure no partisan coloring - Maintain a restrained, institutional appearance - Add subtle labeling without clutter - Maintain high resolution 4. Photography Sourcing & Treatment You will source high-resolution imagery representing: - Columbus City Hall - Ohio Statehouse - Ohio Supreme Court / judicial architecture - Infrastructure / construction environments Images must: - Be licensed for commercial print use - Be modern and sophisticated - Avoid cliché stock imagery - Be subtly color treated for consistency 5. Advanced Design Features This booklet includes subtle recurring structural elements: - A horizontal 5-year timeline spine across pages - A selective vertical architectural spine accent on specific pages - Subtle blueprint grid texture overlay on designated pages - These must be executed with extreme restraint. Design Requirements - Two-font maximum (serif + sans) - Muted institutional color palette - No gradients - No drop shadows - No Canva decorative elements - No clip art - No political red/blue themes - No clutter - White space and typography must carry the authority. Files We Will Provide - Complete page-by-page content - Exact text copy - Chart data - District numbers to highlight - Detailed design specification document - Timeline system instructions - Layout guidance Final Output Requirements - Canva share link (editable) - Print-ready PDF (300 DPI, crop marks + bleed) - All fonts embedded or Canva-native - All images licensed and included Ideal Designer Profile - We are looking for someone with: - Strong editorial design experience - Experience designing investment memorandums, annual reports, or institutional publications - A refined typographic sensibility - Experience preparing files for print - Ability to execute subtle, sophisticated layouts - Comfort working in Canva at a high design level This is not a beginner project. Please include examples of: - High-end booklet design - Capital strategy decks - Institutional reports - Minimalist editorial layouts Applications without relevant portfolio examples will not be considered.

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