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Attorney Website - Need Highly Engaging and Passionate Content Writing for Practice Areas

Most website copy you read is boring and formulaic. Go to any personal injury lawyer's website. You will find the following formula, which has been imposed upon them by SEO experts from 2010:

I am a lawyer. I specialize in practice area. You might have sustained a broken arm, broken leg, broken hip, strained muscle, or similar injury due to a car wreck. I specialize in helping people with broken arms, broken legs, broken hips, strained muscles, or similar injuries due to a car wreck. You might have sustained the aforementioned injuries in a car, in a truck, on a bus, or on a boat. These injuries can happen anywhere. Call me. I'm good.

This is terrible writing and Google does not value it. Very broadly, I think the key missing piece for most law firm copy is a lack of passion for the subject matter. I would like to convey to our clients a deep interest and expertise for each of our practice areas. We would also like to show some personality. For example, we think insurance companies are immoral and evil; its ok to share that fact with our clients. We also think that people deserve a lawyer who actually knows what they are doing.

I will provide you with the "legal" side of the article and several examples of copy that I think is above average for that practice area. Finally, you will have some examples of my work product to get an idea of my personal tone and style.

The final deliverable will be at least 1,000 words.

The practice areas currently available are:

Criminal Enterprise - RICO

Trampoline Park Injuries

Slip and Fall

Swimming Pools

Construction Defects

Defective Escalators

Defective Elevators

Animal Attacks

False Imprisonment

DUI / Bar Liability

Opioid Addiction / Overprescriptions

Defective Industrial Equipment

ATV Wrecks

Birth Injuries

Bus Accidents

Wrecks Caused by Food Delivery Drivers

Road Hazards / Defective Roads

Aviation Disasters

Scooter / Lime / Bird Injuries

Amusement Park Injuries

Please pick TWO topics you would like to write about. Final delivery must be provided by this Friday.

I am selecting several freelancers for this project. I have permanent and nearly unlimited writing work available to the freelancers who stand out.

Kĩ năng: Soạn thảo nội dung, Article Writing, Ghostwriting, Viết quảng cáo, SEO

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( 0 nhận xét ) Atlanta, United States

ID dự án: #20449018

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