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We are a career consulting and placement enhancement firm partnering with B-Schools and management institutes to improve student employability, career readiness, and placement outcomes. We are looking for an experienced Digital Marketing & Lead Generation Specialist / Agency who can help us build our digital visibility and generate qualified institutional leads across India. Scope of Work The selected professional/agency will be expected to: - Develop a digital marketing and visibility strategy targeted specifically at B-Schools and management institutes. - Improve our website's SEO, organic search visibility and Google rankings for relevant high-intent keywords. - Conduct keyword research and optimize existing website pages/content. - Plan and manage Google Ads and Meta Ads campaigns. - Build targeted campaigns to reach B-School Directors, Deans, Placement Heads, Training & Placement Officers (TPOs), Career Services teams and Corporate Relations teams. - Set up appropriate tracking, analytics and campaign reporting. - Continuously optimize campaigns based on CPL, lead quality, conversions and overall ROI. We would prefer someone who has demonstrated experience in one or more of the following: 1. B2B digital marketing 2. Education / EdTech / Higher Education marketing 3. Institutional lead generation 4. SEO and organic growth 5. Google Ads and Meta Ads NOTE: This is not simply a social-media posting assignment. The objective is to create measurable digital visibility and, more importantly, build a consistent pipeline of qualified B-School leads.
Project ID: 40631329
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Active 3 days ago
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37 freelancers are bidding on average ₹17,646 INR for this job

As an experienced digital marketer and SEO specialist with over 15 years in the field, I've helped numerous clients achieve their goals by boosting their online visibility, generating high-intent leads, and securing top positions on Google. With a focus on B2B marketing, institutional lead generation, SEO, and Google Ads, my skill set is tailor-made for your project. I understand that this is not just about posting on social media; it's about creating a measurable pipeline of qualified leads for your business. My mission to streamline your digital strategy would entail developing targeted campaigns to reach B-School key decision-makers and using robust tracking and analytics tools to continuously improve ROI. It's crucial to note that I don't believe in short-term gimmicks; rather, I offer growth-oriented strategies that will deliver long-lasting results for your business. Backed by my proven track record of ranking 7000+ keywords on Google’s first page and driving improved organic traffic within 60–90 days, I'm confident that I can replicate this success for your educational institution as well. Let's discuss more about how we can grow your business together - click "Hire Me"!
₹12,500 INR in 31 days
8.8
8.8

Hello, I’m Raj Kumar, a digital marketing specialist with 12+ years of experience in B2B lead generation, SEO, Google Ads, and Meta Ads. I can develop a targeted strategy to reach B-School Directors, Deans, TPOs, and Career Services teams through high-intent SEO, conversion-focused Google & Meta campaigns, and advanced tracking with GA4 and Google Tag Manager. My approach focuses on generating qualified institutional leads, improving organic visibility, reducing CPL, and maximizing ROI through continuous optimization and transparent reporting. I’d be happy to discuss a customized strategy for your growth objectives. Best regards, Raj Kumar
₹12,500 INR in 30 days
8.1
8.1

Hi Hope you're doing well! I’d love to help you boost your brand’s online presence with a powerful social media marketing strategy that drives engagement, leads, and sales. With 10+ years of experience in Facebook, Instagram, and LinkedIn marketing, I have helped businesses grow their audience and maximize ROI. My Social Media Marketing Strategy: 1. Targeted Ad Campaigns 2. Content Strategy & Creation 3. Audience Research & Retargeting 4. Hashtag & Trend Optimization 5. Community Engagement 6. Performance Tracking & Optimization I’ll create a custom marketing plan to help you grow brand awareness, increase traffic, and generate more conversions. Let’s connect to discuss your business goals! Best regards, Rewathi
₹12,500 INR in 30 days
8.2
8.2

Hello, I'd love to help increase your educational institute's online reach through a strong combination of SEO, social media management, and organic promotion. I can create engaging content that highlights your courses, student success stories, admissions, and campus updates while building a consistent presence across your social platforms. I'll also optimize your website for search engines with keyword research, on-page SEO, and ongoing optimization to improve visibility and attract prospective students organically. My goal is to help your institute build credibility, increase inquiries, and achieve sustainable long-term growth. I'd be happy to discuss your objectives and create a strategy tailored to your institute. Thank you for your time. Best regards, RitRin Tech Wizard
₹13,000 INR in 31 days
7.0
7.0

Dear TCC077, I am Firoz, a Digital Marketing Specialist with over 8 years of proven expertise in SEO, Google Ads, Meta Ads, and lead generation, specifically focused on B2B and education sectors. I fully understand your need to amplify digital visibility and consistently generate qualified institutional leads across India for your career consulting and placement enhancement firm. My approach involves crafting a comprehensive digital strategy tailored for B-Schools and management institutes, including thorough keyword research and on-site SEO optimization to improve your Google rankings for high-intent search terms. I bring hands-on experience managing targeted Google and Meta Ads campaigns aimed at decision-makers such as Directors, Deans, TPOs, and Corporate Relations teams. I implement precise tracking and analytics setups to monitor campaign effectiveness, continuously optimizing CPL, lead quality, conversions, and ROI. With a strong focus on measurable outcomes, I ensure transparent monthly reporting coupled with actionable insights. I am confident that my results-driven methodology will build a sustainable pipeline of qualified leads and elevate your firm’s digital presence effectively. I look forward to the opportunity to collaborate and contribute to your growth objectives. Best regards, Firoz
₹12,500 INR in 31 days
6.5
6.5

Hello, I can help position your firm as a trusted partner for B-Schools and management institutes while building a consistent pipeline of qualified institutional leads across India. I'll develop a results-driven strategy that combines in-depth SEO, keyword research, website optimization, Google Ads, Meta Ads, and conversion tracking to reach Directors, Deans, Placement Heads, TPOs, Career Services, and Corporate Relations teams. Every campaign will be continuously optimized based on lead quality, CPL, conversions, and ROI. My focus is on measurable growth—not just visibility. I'll provide transparent reporting, data-driven optimization, and a scalable lead generation strategy designed to improve your digital presence and consistently deliver high-quality institutional inquiries. I'd be happy to discuss your goals in detail and share relevant B2B marketing case studies. Best Regards, Abhijeet
₹12,500 INR in 7 days
6.1
6.1

Hi, I have carefully reviewed the project details and understand the critical need to enhance digital visibility and generate qualified leads for educational institutes. With expertise in B2B digital marketing, SEO, and lead generation, I am well-equipped to develop a tailored digital marketing strategy that targets B-Schools and management institutes across India. My approach will focus on optimizing SEO, conducting targeted keyword research, and managing Google Ads campaigns to improve organic search visibility and drive high-intent traffic to your website. I have a proven track record of success in similar projects, utilizing tools like Ahrefs and Google Analytics to track and optimize campaigns effectively. I am enthusiastic about the opportunity to collaborate and discuss how we can elevate your digital presence and attract qualified institutional leads. Let's connect further to explore how we can achieve your objectives together. Best regards, Aditya
₹25,000 INR in 5 days
5.0
5.0

Hello I read your requirements carefully. I am a Digital Marketing Specialist, backed by an expert in-house team of SEO, Google Ads, Meta Ads, and Lead Generation professionals. Together, we can help build a strong digital presence for your brand and generate qualified institutional leads across India. With 8+ years of strong experience in Digital Marketing, SEO, Google Ads, Meta Ads, Social Media, Web Development, B2B Lead Generation, keyword research, analytics, conversion tracking, and campaign optimization. My team and I specialize in creating result-driven marketing strategies that improve online visibility, increase qualified leads, and deliver measurable ROI. We will develop a targeted marketing strategy for B-Schools and management institutes, optimize your website for high-intent keywords, improve organic rankings, manage Google Ads and Meta Ads campaigns, reach Directors, Deans, Placement Heads, TPOs, and Career Services teams, implement GA4 and conversion tracking, and continuously optimize campaigns based on CPL, lead quality, conversions, and overall ROI. Our focus will be on delivering consistent institutional lead generation, stronger search visibility, optimized ad performance, transparent reporting, and long-term business growth aligned perfectly with your objectives. We can discuss your comfortable budget and the best strategy during our discussion to maximize results while ensuring the most effective use of your investment. Best regards, Manmohan
₹27,000 INR in 30 days
5.0
5.0

Hi, We can help you build a strong B2B digital marketing strategy focused on generating qualified leads from B-Schools and management institutes across India. Our approach includes SEO optimization, keyword research, content strategy, Google Ads and Meta Ads campaigns, audience targeting, conversion tracking, and continuous campaign optimization based on CPL and lead quality. We’ll focus on reaching decision-makers such as Directors, Deans, Placement Heads, and Career Services teams rather than just generating traffic. We understand that this requires a performance-driven approach, not only social media activity. Our goal will be to improve your online visibility and create a consistent pipeline of institutional opportunities. Let's connect to discuss your current website, target audience, and lead generation goals so we can plan the right strategy.
₹12,500 INR in 30 days
4.9
4.9

No Results, No Payment Hello, I can help increase your website traffic through a complete SEO strategy focused on long-term growth and higher Google rankings. My SEO services include: ✅ Complete Website SEO Audit ✅ On-Page SEO Optimization ✅ Keyword Research & Competitor Analysis ✅ Technical SEO Improvements ✅ High-Quality White Hat Backlinks ✅ Blog post on website ✅ Google Indexing & Crawling Improvements ✅ Weekly Progress Reports I focus on safe, White Hat SEO techniques that help improve keyword rankings, increase targeted organic traffic, and strengthen your website's authority. Please share your website URL and target keywords so I can review your website and provide a custom SEO plan. I am ready to get started right away and discuss the best strategy for your business. Best regards, SEO Specialist
₹12,500 INR in 31 days
4.1
4.1

Hi there, I’d love to help your Educational Institute expand its reach and scale student enrollments. With over 13 years of experience in digital marketing, project management, and performance marketing, I specialize in building data-driven lead acquisition funnels that convert cold traffic into qualified prospective students. Educational marketing requires building trust while maintaining a low Cost Per Lead (CPL). My approach focuses on combining targeted paid media with high-converting landing pages and automated follow-ups. What I will deliver for your institute: Multi-Channel Lead Generation: Targeted ad campaigns across Meta (Facebook/Instagram), Google Search (capturing high-intent searches for courses/degrees), and LinkedIn/TikTok depending on your target demographic. Conversion Rate Optimization (CRO): Designing or optimizing dedicated landing pages to capture inquiry forms and direct WhatsApp/call inquiries. Lead Quality & Tracking: Setting up GA4, Meta Pixel, and CAPI to track lead journey from click to enrollment, ensuring high-intent inquiries. Automation & Nurturing: Advice on email/messaging follow-up workflows to reduce drop-off rates between initial inquiry and final admission. Clear Reporting: Transparent weekly dashboards tracking CPL, Lead-to-Enrollment ratios, and overall ROI. Let’s connect via chat to discuss your target student persona, upcoming intake dates, and current campaigns! Best regards,
₹25,000 INR in 7 days
2.7
2.7

Hi, I'd love to help you build a consistent pipeline of qualified B-School leads through a combination of SEO, paid advertising, and data-driven lead generation strategies. My approach: • Develop a digital marketing strategy focused on B-Schools, management institutes, and higher education decision-makers across India • Perform comprehensive keyword research and optimize your website for high-intent institutional search terms • Improve on-page SEO, technical SEO recommendations, and content to increase organic visibility and rankings • Set up and manage Google Ads and Meta Ads campaigns targeting Directors, Deans, Placement Heads, TPOs, Career Services, and Corporate Relations teams • Configure GA4, Google Tag Manager, Meta Pixel, and conversion tracking for accurate lead attribution • Create optimized landing pages and lead generation funnels to maximize inquiry rates • Continuously monitor CPL, lead quality, conversion rates, and ROI while optimizing campaigns for better performance • Provide regular reports with actionable insights and recommendations I have experience in B2B digital marketing, SEO, Google Ads, Meta Ads, and lead generation, focusing on delivering measurable business results rather than vanity metrics. I'm available to start immediately and can provide an initial audit and strategic action plan within the first few days. Looking forward to discussing your project. Best regards, Sanket
₹25,000 INR in 7 days
2.0
2.0

Hi, Generating qualified institutional leads from B-School Directors, Deans, and TPOs requires a deliberate B2B performance funnel, not generic social media posting. To build a consistent pipeline of management institute partnerships across India while keeping your Cost Per Lead (CPL) low, here is the execution plan: 1. Tracking & SEO Optimization: We will conduct deep keyword research around institutional placement enhancement, optimize your existing website pages for high-intent B2B search terms, and configure GA4 and pixel tracking to ensure every lead is measured accurately. 2. High-Intent Campaign Deployment: We will launch targeted Google Search and Meta Ad campaigns directed specifically at higher education decision-makers (Deans, Placement Heads, Corporate Relations), driving them to clear, conversion-focused messaging about student employability outcomes. Do you currently have dedicated landing pages for these B-School offerings, or will we be optimizing your primary website pages prior to launch? Best, Soumen
₹23,000 INR in 14 days
2.1
2.1

Hi, my name is Gaurav. I read through your project "Digital Marketing for Educational Institute Outreach" carefully. I understand that you need we are looking for an experienced Digital Marketing & Lead Generation Specialist / Agency who can help us build our digital visibility and generate qualified institutional leads across India - and I know exactly how to approach this. With 3+ years in SEO, I have helped businesses increase their organic traffic significantly through data-driven strategies. I focus on sustainable white-hat techniques that deliver lasting results. My approach for this project: 1. Technical SEO Audit - identify issues, crawl errors, and quick wins 2. On-Page & Content Optimization - target keywords, meta tags, content improvements 3. Off-Page & Monitoring - build quality backlinks and track rankings - results within 7 days For the appropriate tracking you mentioned, I have a clear implementation plan ready. I have hands-on experience with Google Ads and know the best practices for each platform. Do you need Google Analytics or custom analytics integration? I am available to start right away and would love to discuss this further. - Gaurav Skills: Open, Internet Marketing, SEO, Link Building, Marketing, Digital Marketing, Lead Generation, B2B Marketing, Google Ads
₹12,500 INR in 7 days
2.9
2.9

Hi, I have gone through your Other project, Digital Marketing for Educational Institute Outreach. It looks straightforward at first, but in my experience, defining the right audience, campaign structure, and lead-tracking process early can prevent wasted ad spend later. I’ve handled Google Ads campaign performance reviews before and can outline a practical outreach approach for you. I have over 10 years of experience in Internet Marketing, SEO, Link Building, Digital Marketing, Lead Generation, B2B Marketing, and Google Ads, and I'm excited to be part of your project. I’ve worked on a Google Ads management project involving campaign performance review and optimization. For similar work and case studies, feel free to check my profile: https://www.freelancer.com/u/microlent Let's discuss your educational institute’s target audience, locations, courses, and enrollment goals in the chat so I can recommend the most practical and cost-effective outreach solution. ~ Rajesh
₹25,000 INR in 60 days
0.0
0.0

Hello, I am excited to submit my proposal for this opportunity. I am a motivated and results-driven Sales & Marketing professional who understands that successful sales are built on trust, clear communication, and delivering value to customers. I am confident in my ability to generate quality leads, build strong client relationships, handle cold calling, qualify prospects, schedule appointments, and consistently work toward achieving sales targets. I learn quickly, adapt to new systems with ease, and always represent a company with professionalism and integrity. What makes me different is my commitment to every project. I don’t simply complete tasks—I focus on creating measurable results that help businesses grow. I am proactive, reliable, highly organized, and dedicated to maintaining excellent communication throughout our collaboration. If given the opportunity, I will bring enthusiasm, discipline, and a strong work ethic to your team. My goal is to become a valuable long-term partner who contributes to increasing your sales, improving customer satisfaction, and supporting your company’s continued success. Thank you for your time and consideration. I look forward to discussing how I can contribute to your business. Best regards, Dhimas Prasetya
₹25,000 INR in 7 days
0.0
0.0

Hello, I am interested in helping you recruit Affiliate Marketers, Brand Ambassadors, and Content Creators for your business. I have 7 years of experience in sales, customer relationship management (CRM), lead generation, and client communication. I have worked with international clients and have strong skills in sourcing, outreach, and relationship building. I can identify suitable candidates, communicate professionally, and ensure quality recruitment within the required timeline. I am reliable, detail-oriented, and committed to delivering excellent results. I would be happy to discuss your requirements and start immediately. Thank you for your consideration.
₹40,000 INR in 7 days
0.0
0.0

Hi, I'd be excited to help your organization build a scalable digital marketing system that consistently generates qualified B-School leads. My background combines SEO, B2B marketing, lead generation, website optimization, and performance-focused digital strategy. Rather than focusing only on traffic, I build campaigns designed to generate measurable business opportunities and improve conversion rates. For this project, I will: • Develop a complete B2B digital marketing strategy targeting management institutes and decision-makers. • Perform SEO and keyword research to improve organic visibility for high-intent searches. • Optimize website pages for both search engines and conversions. • Plan and optimize Google Ads and Meta Ads campaigns focused on qualified institutional leads. • Configure analytics, conversion tracking, and KPI reporting to measure CPL, lead quality, and ROI. • Recommend continuous optimization opportunities based on campaign performance. I regularly use AI-powered marketing tools to accelerate research, content creation, and campaign analysis while ensuring all strategic decisions remain data-driven and aligned with business goals. I can deliver the initial strategy and implementation plan within 7 days and will be available for revisions and ongoing optimization. I look forward to discussing your objectives. Best regards,
₹25,000 INR in 7 days
0.0
0.0

I am a B2B digital marketing and lead generation specialist with deep experience driving institutional pipelines in the education, EdTech, and career consulting sectors. I specialize in combining high-intent search visibility with precision B2B ad campaigns to connect directly with decision-makers. How I Will Build Your Institutional Pipeline: • B2B Targeting Strategy: Architect precision campaigns on Google Ads and Meta targeted specifically at B-School Directors, Deans, Placement Heads, and TPOs. • High-Intent SEO Optimization: Conduct B2B keyword research and optimize your website copy, technical structure, and meta elements to rank for high-value placement and employability queries. • Performance Paid Media: Build and optimize conversion-focused funnels with clear tracking (GA4, CAPI) to ensure low CPL and high lead quality. • Lead Quality & ROI Analytics: Continuously analyze lead quality and conversion metrics, optimizing ad spend around qualified B-School consultations. Relevant B2B & Education Success: I have led multi-channel B2B campaigns in higher education and corporate services, generating consistent, qualified institutional leads while reducing acquisition costs. Let's connect to map out your digital lead generation pipeline! Best regards, Shivani D.
₹12,500 INR in 30 days
0.0
0.0

YOUR PROJECT DESERVES SOMEONE WHO TREATS IT LIKE THEIR OWN. I was particularly drawn to your focus on improving student employability and placement outcomes. It’s clear you’re passionate about making a difference in the education sector. Recently, I completed a project for an EdTech startup, where I developed a targeted digital marketing strategy that boosted their lead generation by 150% in three months. This included optimizing their SEO and managing Google Ads campaigns that specifically targeted educational institutions. I pride myself on being reliable and communicative. My attention to detail ensures that the work I deliver minimizes the need for revisions, allowing us to focus on results rather than corrections. To approach your project, I would start by thoroughly understanding your goals and the unique challenges faced by B-Schools. From there, I’d implement a robust strategy, focusing on SEO, targeted ads, and continuous optimization to ensure high-quality leads. Let’s discuss how I can help you achieve your goals! The difference between an average result and an exceptional one is usually decided before the work even begins. Regards, EnriqueHR
₹18,750 INR in 7 days
0.0
0.0

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