EdTech Performance Marketer for Webinar Campaign

@globleranks

"Hello, We provide professional Google Ads management services designed to help businesses reach the right audience and generate more leads, calls, and sales. Our services include complete campaign setup, strategic keyword research, high-converting ad copy creation, audience targeting, and continuous campaign optimisation to improve performance and reduce advertising costs. By using Google Ads, your business can appear at the top of Google search results when potential customers are actively searching for services like yours. This helps attract highly targeted traffic that is more likely to convert into real customers. Our goal is to build and manage data-driven advertising campaigns that deliver measurable results and consistent growth for your business. If you are interested, we would be happy to discuss how a customised Google Ads strategy can help your business grow. We look forward to the opportunity to work with you. "

@servicedigi

With 6+ years of experience in performance marketing, I’ve scaled EdTech webinar funnels from registrations to paid enrollments using Google, Meta, and LinkedIn with strict CPL control. Why I’m a Fit (AWS EdTech) I understand the mindset of IT professionals aiming for AWS certifications—job switch, salary growth, and career upgrade. My approach focuses on high-intent lead capture + conversion-driven funnels, not just volume. Proven Result • EdTech (Cloud/Data Course) • Budget: ₹3L • CPL: ₹120 • Outcome: ~20% attendance → 7% paid conversion (profitable ROAS) Platform Priority (50 words) Google Search + Meta Ads. Search captures high-intent users actively looking for AWS certifications, ensuring quality leads. Meta scales volume through interest and lookalike targeting (IT, job switch audience). Together, they balance intent and scale while maintaining efficient CPL and better conversion rates. Proposed CPL Target: ₹120–₹180 • High-intent keyword clusters (AWS, cloud careers) • Hook-driven creatives (salary growth, job switch angle) • Landing page CRO (urgency, proof, webinar value) • Retargeting (visitors, video viewers, drop-offs) • Daily A/B testing (ads, audiences, creatives) Execution Plan • Full funnel setup (GA4, UTMs, tracking) • 3–5 creatives per platform • Daily optimization (first 5 days critical) • Post-webinar retargeting → enrollments Focused on qualified registrations that convert into paying students, not low-quality leads. Ready to launch immediately.

@saadhey

Hi, I am a performance marketer with hands-on experience in EdTech funnel campaigns, especially webinar driven acquisition for online learning products. This aligns well with your AWS webinar goal where success depends on both high quality registrations and post-webinar conversions into paid students. For this campaign, I would prioritize Google Search to capture high intent users already actively searching for AWS certification training, and Meta Ads for scalable interest based targeting and retargeting across metro and Tier 2 Indian cities. If needed, LinkedIn can be layered later for higher income working professionals. My approach includes a structured campaign strategy before spend, creation of platform optimized ad creatives, continuous A B testing, and strict CPL optimization using GA4 and UTM tracking. I would also build a retargeting funnel for webinar attendees who do not convert into paid enrollments. I have worked on education focused funnels where the objective was webinar registrations and course sales, focusing on reducing CPL while improving lead quality through audience segmentation and creative testing. I can start immediately and focus on delivering cost efficient, qualified webinar registrations while building a scalable funnel for long term enrollment growth. Best regards, Saad A.