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I need a seasoned Google Ads specialist to take full ownership of a brand-awareness campaign for my bankruptcy law firm, www.thepopefirm.com. The firm serves a handful of very specific neighborhoods, so precise geo-targeting by ZIP code is essential. I want a unified approach that combines Search, Display, and short Video ads to keep our name in front of potential clients wherever they browse. Here’s what I’m looking for: • Initial keyword research tied to bankruptcy intent terms, competitor gaps, and local modifiers • Campaign build-out across Search, Display, and YouTube, segmented by ZIP code and device • Compelling ad copy and creatives that meet Google Ads policies for legal services • Conversion tracking (calls, form fills, and map clicks) plugged into Google Analytics and Tag Manager • Weekly optimizations—bid adjustments, negative keywords, audience refinements—to steadily lower CPM while widening reach • Clear, easy-to-read performance reports delivered every two weeks All assets and account permissions are ready for you on day one, so you can focus solely on strategy, setup, and ongoing management. If you’ve successfully boosted local brand visibility for other professional services and are confident working with Search, Display, and Video formats—and have experience with Lawmatics—let’s talk.
Project ID: 40484557
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39 freelancers are bidding on average $1,908 USD for this job

Leverage my extensive experience in digital marketing, particularly with Google Ads, to maximize your local bankruptcy law firm's brand visibility. Given the specific neighborhoods your firm serves, it's critical to have a meticulous and precisely targeted strategy in place. That's where my expertise in advanced SEO, GEO-SEO, and local geolocation targeting come into play. You can trust me to diligently conduct initial keyword research, identifying bankruptcy intent terms, competitor gaps, and local modifiers that will optimize your future campaigns. With over 12 years of experience under my belt, I have developed not only a deep understanding of the Google Ads platform but also how to curate compelling ad copy and creatives that comply with Google Ads policies for legal services. My goal is to ensure that your brand remains in front of potential clients wherever they browse within your targeted areas through an efficient and integrated approach across Search, Display, and Video ads.
$2,250 USD in 30 days
9.8
9.8

Hello, I would love to bid on this project as Google Ads is my field of expertise. Working for advertising agencies for the last 15+ years has given me the know-how of growing brands both large and small through various digital channels. My skills specifically lie in Google and Meta Ads, SEO, digital strategy, lead generation, and analytics. I have looked at your ask and it seems that you are looking to drive awareness through ads. I can certainly be of assistance there. If you can please give me some more details about the scope of the project and about your law firm, it will give me more direction about what sort of custom growth plan you will need. It is my hope that we can work together where I can deliver the results you are looking for. Thank you, Kirill
$1,500 USD in 7 days
7.3
7.3

✍️ Hi there! It's great to see your goal of boosting brand awareness for your bankruptcy law firm. We've managed $12M+ in ad spend across e-commerce, SaaS, and local business accounts, with a focus on CPA/ROAS optimization. For your precise geo-targeting needs, I’d approach this by segmenting your campaigns by ZIP code. This ensures your ads are only shown to potential clients in your specified neighborhoods, maximizing relevance and engagement. Additionally, using audience layering, we can refine targeting by combining interests and behaviors that align with bankruptcy-related searches. Could you let me know your current monthly ad spend and channels you're using? Also, is your pixel or tag manager already set up? Happy to share a quick audit of your current campaigns — message me! Please let me know your thoughts. Looking forward, Roman
$1,500 USD in 4 days
7.0
7.0

With my holistic approach to digital marketing, including extensive expertise in Google Ads, I'm confident in my ability to drive meaningful results for your bankruptcy law firm. Over the past five years, I've honed my skills in performance-based strategies that generate predictable revenue and validated lead generation. My experience aligning traffic, targeting, and messaging to boost brand visibility uniquely positions me for your local bankruptcy ads management project. To specifically address your needs, I'll conduct exhaustive keyword research considering bankruptcy intent terms, rival gaps, and local modifiers pertinent to your select neighborhoods. This will enable precise geo-targeting ,as you've highlighted the importance of zip code segmentation. I will execute across Search, Display, and YouTube channels with compelling ad copy that complies with Google Ads policies for legal services. Importantly, I bring added value by plugging conversion tracking into Google Analytics and Tag Manager for call monitoring, form fills tracking, and map clicks. My weekly optimization approach of bid adjustments, negative keywords incorporation and audience refinements are geared at lowering CPM while broadening reach. As an added convenience, I'll keep you fully updated on performance via comprehensive, easy-to-read reports fortnightly. Together let's build a unified campaign strategy for your bankruptcy law firm that leaves a lasting impact on those who need it most!
$2,500 USD in 30 days
6.1
6.1

Hello! Our team has extensive experience managing Google Ads campaigns for local service businesses, including highly competitive industries where precise geo-targeting, conversion tracking, and efficient budget allocation are critical. We have worked with Search, Display, YouTube Ads, Google Analytics 4, Google Tag Manager, and CRM integrations to build campaigns that increase both visibility and qualified lead generation. For your bankruptcy law firm, we can take full ownership of the campaign, including keyword research, competitor analysis, ZIP-code targeting, ad creation, conversion tracking setup, and ongoing optimization. We understand the compliance requirements for legal advertising and have experience creating ad strategies that keep firms visible throughout the customer journey while maintaining efficient acquisition costs. We would be happy to review your current setup, discuss your target locations, and develop a data-driven strategy focused on maximizing local brand awareness and generating measurable results. Experience with Lawmatics and lead-tracking workflows is also within our expertise. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Kateryna Sales department Tangram Canada Inc.
$2,150 USD in 7 days
5.7
5.7

Hey there !! I can take full operational ownership of your law firm’s Google Ads ecosystem, engineering a hyper-targeted, omnichannel brand-awareness framework built to dominate your specific local neighborhoods and feed directly into Lawmatics. My Legal Practice Acquisition Blueprint: Hyper-Local Geo-Fencing: Building precise, ZIP-code-level targeting across Search, Display, and YouTube to ensure maximum brand impression density within your exact service radius. Intent & Competitor Architecture: Structuring high-intent bankruptcy keyword ad sets paired with negative keyword sweeps to block unqualified traffic and protect your budget. Omnichannel Creative Alignment: Drafting compelling, policy-compliant legal copy and matching display/video visual layouts that meet Google’s strict professional services guidelines. Airtight Lawmatics Integration: Connecting Tag Manager and GA4 to map phone calls, map interactions, and form submissions straight into your Lawmatics CRM pipeline for accurate conversion tracking. I manage the entire lifecycle from keyword gap analysis to budget optimizations. Let’s connect to lock down your target ZIP codes and launch. Warm regards, Rajat Pathania
$2,250 USD in 7 days
4.8
4.8

Hi, This project aligns closely with my experience managing and optimizing local lead-generation campaigns where precise geo-targeting, conversion tracking, and continuous optimization directly impact client acquisition and brand visibility. I understand the importance of keeping your bankruptcy law firm visible across Search, Display, and YouTube while maximizing reach within specific ZIP code markets. Full-Stack Professional with 10+ years of experience optimizing digital operations, managing Google Ads campaigns, conversion tracking, audience targeting, performance reporting, and maintaining consistent lead generation for professional service businesses. Proven expertise in Google Ads, Google Analytics, Google Tag Manager, YouTube Ads, keyword research, competitor analysis, bid optimization, and campaign scaling. My Question: Which ZIP codes are your highest-priority target areas for client acquisition? Let’s Connect !!
$1,800 USD in 7 days
0.9
0.9

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