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I need a specialist to audit and repair the conversion tracking on my Google Ads and Facebook Ads accounts, then design a clear, end-to-end lead-tracking process. Right now the numbers never line up: data shown in the ad managers does not match what I see in Google Analytics, some conversions fail to fire at all, and ad-spend figures are occasionally blank or wildly off. I’m already running Google Analytics, the Facebook Pixel and a couple of third-party tools, so the work will involve untangling the existing tags rather than starting from scratch. Scope of work • Audit every current tag, pixel and event on the site and landing pages. • Identify why conversions are missing or double-counting and resolve the root causes. • Implement a unified tagging framework (Google Tag Manager is fine) that sends a single, consistent conversion signal to Google Ads, Facebook Ads, Google Analytics and our CRM/third-party tools. • Set up a streamlined lead-tracking flow so we can follow a prospect from first click through to closed deal. • Document the setup and give me a quick loom-style walkthrough so my team can maintain it. Acceptance criteria • Conversions and revenue data in Google Ads, Facebook Ads and Google Analytics match within ±5 %. • Every paid click that becomes a lead is visible in our CRM with its original campaign, ad set and keyword or audience attached. • Ad-spend numbers populate correctly in all connected dashboards. If you can confidently deliver clean, dependable numbers across these two ad platforms, I’m ready to get started.
Project ID: 40720665
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57 freelancers are bidding on average ₹20,778 INR for this job

Hello, I checked your "Multi-Platform Conversion Tracking Fix" project description, it looks like the focus is on delivering a clean, responsive website that works well across all devices. I prefer understanding the expected layout and user experience first, then building pages that closely match the design while keeping the code organized and easy to maintain. Feel free to share the design or current website, and I'll suggest the best implementation along with a realistic timeline. Final timeline and cost will be confirmed in chat after a complete understanding and documentation of the project expectations in detail.
₹7,500 INR in 4 days
7.6
7.6

In the wild world of online advertising, ensuring accurate data tracking and streamlined conversion processes is absolutely essential. As a seasoned conversion tracking expert with over five years of experience, I’ve dedicated myself to untangling the nuanced issues that can arise when juggling multiple advertising platforms. My in-depth knowledge of Google Analytics, Google Ads, Facebook Ads, and third-party tools will be invaluable in your quest for consistent and reliable data. A standout quality I possess is my commitment to leaving my clients not just with a fixed conversion tracking system but also with sufficient understanding to maintain it. I offer detailed documentation and easy-to-follow walkthroughs so that your team can effortlessly navigate the system in the future. In addition to earning me numerous five-star reviews, this approach has garnered me long-standing relationships with past clients who appreciate my dedication beyond just getting the job done. Let's collaborate and bring peace and harmony to your ad tracking ecosystem!
₹12,000 INR in 2 days
6.7
6.7

Drawing on my 8+ years of problem-solving in the world of web and app development, I am well-equipped to audit and repair your conversion tracking across multiple platforms - particularly in relation to Google Ads and Facebook Ads. I am exceedingly familiar with the tools you're already using: Google Analytics, Google Tag Manager, and the Facebook Pixel. I understand how these tags interact and can swiftly identify any discrepancies between click-through-rates, conversions, or spend data. Not only will I unravel your existing tags, essentially unifying them for a single reliable conversion metric, but I'll also ensure every visit from paid-referral all the way to converted-lead is meticulously tracked. So, you'll have hard data on every campaign, ad-set or keyword along with complete expenditure numbers. Additionally, being a seasoned developer; creating detailed documentation is second nature to me. In conclusion, if you're seeking someone with not just the requisite tech-saviness but also proficiency in API integrations (which is necessary for authenticating communication between platforms), I’m ready to offer you precisely what you need. Let's not just untangle your conversion numbers but set things up so that they reliably align within ±5%, leaving no room for ambiguity or mystery. Partner with me to get accurate and reliable data as a foundation for making better marketing decisions!
₹7,000 INR in 4 days
6.7
6.7

As a Senior Software Engineer with more than 6 years of hands-on experience, including an extensive background in Google Ads and Facebook Ads, I am confident that I can bring order to the chaotic world of your conversion tracking. My proficiency in Data Analysis will be invaluable for auditing and resolving discrepancies in your current conversion tracking system. I'm also highly skilled in HTML, JavaScript, and PHP which will aid me greatly in identifying and untangling the existing tags to implement a unified tagging framework as per your needs. Moreover, I have worked extensively on NestJs, NextJs, ReactJs, Angular, Laravel, Codeigniter, and other platforms you mentioned which illustrates my adaptability and versatility. This includes my proficiency with Google Tag Manager for streamlined tracking and reporting. Lastly, my hosting skills on platforms such as like AWS VPS and Google Cloud give me an added advantage for the maintenance aspect of the project. In summary of why I'm the best fit; my deep experience with conversion tracking across multiple platforms coupled with a comprehensive understanding of various ad analytics tools make me uniquely qualified to fix the issues you're experiencing. My goal isn’t just to resolve the immediate discrepancies but to provide a long-term solution complemented by ensuring ease of maintenance through thorough documentation and walkthroughs for your team. Let’s get started and create a dependable system that empowers your team!
₹12,500 INR in 5 days
6.5
6.5

Hello Sir, I have already worked on similar types of website and software development projects and I am confident that I can successfully handle your project. I am a full-time freelancer with **17+ years of experience** in web development, software development, automation, and API integrations. My expertise includes: * ASP.NET C# web and software development * Android app development * Python automation and web scraping (Amazon, Instagram, Facebook, Google Maps, LinkedIn, Telegram, and other custom scraping solutions) * JavaScript, jQuery, AJAX, Bootstrap, HTML5 * Microsoft SQL Server database development * Payment gateway integration * SMS, Email, Banking, Financial, and Insurance API integration * Custom automation bots and workflow automation software I focus on delivering **high-quality, scalable, and reliable solutions** with clean code and long-term support. Please contact me in private chat so we can discuss your requirements in detail. I can also show you a **demo of similar projects** I have completed. Looking forward to working with you. Thanks & Regards
₹12,500 INR in 8 days
5.3
5.3

With my extensive web development experience, I have honed my skills in HTML, JavaScript and PHP - all valuable assets for your project's needs. Over the past 9+ years in IT, I have dealt with even more complex issues than the one at hand. Fixing conversion tracking is synonymous to therapy for me. I am well-versed in using Google Tag Manager and can efficiently sort out the existing tags on your site whilst building a unified framework to transmit consistent conversion signals, thereby aligning Google Ads, Facebook Ads, Google Analytics and third-party tools perfectly. My proficiency spans more than just fixing the technical aspects of your ad platforms; I aim to provide you with a comprehensive solution by setting up a streamline lead tracking flow. This will grant you full visibility over every paid lead till its closure. To culminate our collaboration effectively, I ensure proper documentation along with a quick walkthrough so you and your team can comfortably maintain. My biggest motivation is your satisfaction; therefore, I offer post-delivery support, resolving any queries or adjustments that may arise for up to three months. Delivering dependable numbers is my priority, so let's get started on making sure your ad-spend figures don't err again! Don't hesitate to reach out to me as getting clean number results across two ad platforms is my forte.
₹17,000 INR in 7 days
5.4
5.4

I’ve gone through the tracking issue carefully, and the priority should be finding why the existing signals diverge before rebuilding anything. When Google Ads, Meta, GA4 and the CRM disagree, the root cause is often in event duplication, attribution parameters, tag firing conditions or inconsistent conversion definitions. I can audit the existing GTM setup, GA4 events, Google Ads conversions, Meta Pixel events and third-party integrations, then trace the lead journey from paid click through CRM capture. I’ll remove duplicate/broken firing, standardize the conversion signals and preserve campaign/ad-set/keyword or audience attribution wherever the current stack supports it. I’ll also validate the setup with controlled test conversions, check spend and event reporting, document the final architecture and provide a walkthrough so your team can maintain it. The supplied portfolio does not contain a verified conversion-tracking case study with the specific ±5% acceptance target, so I won’t claim one. Share the website, GTM/GA4 setup and the current CRM attribution flow, and I can start by identifying where the numbers are diver
₹7,000 INR in 5 days
4.9
4.9

Hello, I can help fix and properly configure your multi-platform conversion tracking for Google Ads and Meta Ads, so your campaigns can track leads, conversions, and performance accurately. With 8+ years of experience in digital marketing, I specialize in Google Ads and Meta Ads tracking, campaign setup, and performance optimization. 1. Google & Meta Ads Expertise: • Google Ads Conversion Tracking • Meta Pixel & Conversion API • GA4 & Google Tag Manager Setup • Event & Conversion Tracking • Lead Form, Website & WhatsApp Tracking • Cross-platform Tracking Troubleshooting • Conversion Data Validation & Optimization • Campaign Performance Tracking I will review your existing tracking setup, identify tracking issues, fix incorrect or missing events, and ensure conversion data is properly passed to Google and Meta. 2. AI Marketing: I can also optimize your marketing and conversion tracking approach for AI-powered platforms and data-driven audience insights. Let’s connect and discuss your current tracking setup and the issues you are facing. Best regards, Raghav RB,
₹15,000 INR in 30 days
4.4
4.4

Hi there, As a successful Software Development Lead with extensive experience in API Integrations, Data Analysis, and Facebook Ads, I'm confident I can solve all your conversion tracking issues. Having worked on numerous projects in this exact domain, I understand the intricate relationship between different tracking systems and the importance of synchronization for accurate data analysis. My proficiency in HTML, JavaScript, and PHP makes me an ideal candidate to weave through your current tags and pixels, identifying the reasons for inconsistent conversions. Furthermore, my familiarity with Google Tag Manager will ensure we have a unified tagging framework that efficiently routes your conversion signals to Google Ads, Facebook Ads, Google Analytics, and your CRM/third-party tools—a crucial aspect integral to the success of this project. Best regards, Mobasher Reza
₹7,000 INR in 3 days
4.2
4.2

Hi, Thanks for sharing your project. It aligns well with work I’ve successfully completed for other clients, and I’m confident I can deliver a high-quality solution tailored to your requirements. Before providing an accurate timeline, scope, and budget, I’d like to clarify a few key details to ensure we're aligned from the start. Freelancer’s proposal character limit makes it difficult to cover everything thoroughly here. If you're available, let's connect via chat. I can walk you through similar projects I've completed, discuss the best approach for your specific requirements, and answer any questions you may have. Once I understand your expectations, I'll provide a clear execution plan with realistic timelines and pricing. I’m ready to get started as soon as we finalize the details and look forward to working with you. Best regards, Mayank Sahu
₹7,000 INR in 7 days
4.0
4.0

Hi, I see the conversion tracking issue is causing discrepancies in your ad spend and revenue data, which is where I'd focus my efforts to resolve the root causes. I'd approach this by auditing every current tag, pixel, and event on the site and landing pages to identify the issues. My goal is to implement a unified tagging framework using Google Tag Manager to send a consistent conversion signal to all connected platforms. In my experience, a common mistake is not properly handling event tracking, which can lead to missing or double-counting conversions, so I'd make sure to set up a streamlined lead-tracking flow to follow a prospect from first click to closed deal. The client can expect accurate and dependable numbers across Google Ads, Facebook Ads, and Google Analytics, with conversions and revenue data matching within a 5% margin, and every paid click that becomes a lead visible in the CRM with its original campaign data attached.
₹5,000 INR in 1 day
3.7
3.7

Hi, Mismatched numbers across Google Ads, Facebook Ads, and Analytics almost always trace back to double-firing or missing tags rather than a platform-side bug, so the audit needs to identify exactly which events are misfiring before touching the tagging framework itself, or the fix just moves the discrepancy somewhere else. I'd start by auditing every existing tag, pixel, and event across your site and landing pages to pinpoint where conversions are missing or double-counting, then rebuild through a unified Google Tag Manager setup sending one consistent conversion signal to Google Ads, Facebook Ads, Analytics, and your CRM. Lead tracking configured so each prospect's campaign, ad set, and keyword or audience stays attached from first click through to closed deal, with documentation and a Loom walkthrough delivered so your team can maintain it going forward. Quick one: are the current tags set up through Google Tag Manager already, or hardcoded directly onto the site??
₹9,120 INR in 5 days
3.5
3.5

Your real problem isn’t generating more traffic—it’s that Google Ads, Meta and GA are receiving inconsistent conversion signals, making attribution and revenue reporting unreliable. My background is in production integrations and event-driven systems. At Poundit I worked on e-commerce payment flows, APIs and webhook-based automation where one transaction had to remain consistent across multiple services. That same tracing approach applies here: identify exactly where an event originates, whether it fires twice or disappears, and what each downstream platform receives. I can audit the current GTM/GA4/Pixel setup, remove duplicate or conflicting events, normalize conversion IDs and parameters, verify browser/server-side paths where applicable, and preserve UTM/click identifiers through the CRM lead lifecycle. I’ll also document the final event map and provide a clear walkthrough for your team. First I’d want access to GTM, GA4 and the current conversion/event definitions.
₹6,000 INR in 3 days
3.1
3.1

Hi! I’m Tamanna, and I can audit and repair your complete Google Ads, Facebook Ads, GA4, GTM, Pixel, and CRM conversion-tracking setup. I’ll identify missing, duplicated, or incorrectly attributed conversions, fix the existing tags/events, and build a clean unified tracking framework so Google Ads, Meta Ads, GA4, and your CRM receive consistent data. My approach includes: • Full audit of GTM, GA4, Google Ads conversions, Meta Pixel/events and third-party tracking • Fixing missing and double-counted conversions • Unified conversion and lead-tracking setup • UTM, campaign, ad set, keyword/audience attribution into your CRM • Lead-to-deal tracking and revenue attribution • Ad-spend and reporting validation • Testing across forms, landing pages and conversion points • Complete documentation and a Loom-style walkthrough I’ll validate the setup carefully and work toward your ±5% data consistency requirement. I’m ready to review your existing tracking setup and start with a detailed audit. Thanks, Tamanna
₹26,000 INR in 10 days
3.1
3.1

Let’s get your Google Ads and Facebook Ads tracking cleaned up so every lead and conversion has one reliable source of truth. I’ll audit the existing Google Analytics, Google Ads, Meta Pixel, GTM tags, events, triggers, and third-party integrations to identify missing, duplicated, or incorrectly attributed conversions. From there, I’ll rebuild the tracking structure where required so the same conversion signal is consistently passed to Google Ads, Meta, GA4, and your CRM. I’ll also set up the lead-tracking flow to preserve the original campaign, ad set, keyword/audience, and other attribution data from the first click through to the CRM and eventual closed deal. I’ll troubleshoot discrepancies in conversion counts, revenue, and ad-spend reporting rather than simply adding more tags on top of the existing setup. Finally, I’ll test the complete journey end-to-end, document the implementation, and provide a Loom-style walkthrough so your team can maintain it confidently. Ready to start immediately.
₹5,000 INR in 1 day
2.8
2.8

Hello, I can help set up and fix conversion tracking for your Google Ads and Facebook Ads accounts to ensure your campaigns are measuring the right actions accurately. With 10+ years of experience in digital marketing, I can handle tracking setup, testing, and troubleshooting for your campaigns. 1. Conversion Tracking: • Google Ads conversion tracking setup • Meta/Facebook Pixel and conversion tracking • Lead, form submission, call, and purchase tracking • Google Tag Manager setup and event configuration • GA4 integration and event tracking • Testing and troubleshooting tracking issues • Verify conversions are properly recorded in ad accounts 2. AI Marketing: I can also use AI-powered insights and tools to analyze campaign data, identify tracking gaps, and improve conversion-focused marketing decisions. My focus is on accurate tracking so you can clearly understand which ads and campaigns are generating real results. Best regards, Anju RB,
₹16,000 INR in 30 days
3.0
3.0

Hello, I can audit the existing conversion-tracking setup and identify where events are missing, duplicated, or being attributed incorrectly. I would trace the complete flow from ad click through landing page, browser/server events, Google Analytics, Google Ads, Facebook Ads, and CRM records. I can then clean up the existing JavaScript/PHP tracking, implement a consistent GTM event structure where appropriate, preserve campaign parameters, and validate the data across the connected systems. I will also document the final setup and provide a concise walkthrough so your team can maintain it. Bid: INR 12,500 fixed Timeline: 4-6 days Best regards, Bojan
₹12,500 INR in 7 days
3.1
3.1

Hi I can audit and repair your Google Ads, Meta Pixel, GA4 and existing tags, then build a unified GTM-based tracking framework with CRM attribution, deduplication, UTM/GCLID/FBCLID tracking and end-to-end lead-to-sale reporting. 1. Which CRM and third-party tracking tools are currently connected? 2. Do you already have Google Tag Manager, GA4, Google Ads and Meta Business Manager admin access? if looking for expert then lets connect (having UK , UAE and Country Experience)
₹12,000 INR in 7 days
2.4
2.4

Hello. Thank you very much for your chance. I have read your project description carefully. I'm a Web, AI & Android Custom | Python, WordPress, Java developer with over 8 years of experience working with PHP, JavaScript, Google Analytics, HTML, Data Integration, API Integration and Facebook Ads. I understand you need to reconcile Google Ads, Facebook Ads and Google Analytics while preserving your existing tags and connecting reliable lead data to the CRM. The main challenge is finding duplicate or conflicting events without breaking attribution. The ±5% acceptance target also requires consistent conversion definitions and clean campaign, ad set and keyword/audience data throughout the funnel. My approach: 1. Audit existing tags, pixels, events and third-party scripts. 2. Consolidate tracking through GTM with consistent conversion signals. 3. Validate CRM attribution, spend and revenue data, then document the final setup. Should closed-deal revenue be the primary conversion, or should qualified leads remain the main optimisation signal? I recommend one canonical conversion event with platform-specific forwarding to prevent duplicate counting. Which CRM and third-party tools currently receive campaign, ad set and keyword/audience data? Let's connect over a chat so we can discuss this in more detail. Best regards , Muheebwa
₹9,000 INR in 3 days
2.4
2.4

I propose a funded INR10,000 diagnostic milestone covering one website and one agreed lead-conversion path. Within 2 days after authorized access and test-lead permission, I will inspect its tags and event mappings, trace controlled submissions through the available platform diagnostics and CRM records, and investigate the reported count and spend discrepancies. You will receive test evidence, a prioritized repair plan, estimates for the next scope and a short recorded walkthrough. This milestone covers diagnosis, not completion of the tracking rebuild; production fixes, additional funnels, CRM integrations and connector changes require a separately agreed funded scope. Platform attribution and privacy limits mean I cannot guarantee ±5% agreement or capture every keyword/audience. Any paid tools require separate approval.
₹10,000 INR in 2 days
2.3
2.3

Hyderabad, India
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Member since Sep 11, 2024
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