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Best Graphic [url removed, login to view] Brand Design Direction Only.

Summary

• Introduce an innovative new Anti-Aging Cream and Eye Gel brand.

• Build brand new website design direction. (1 main page + 1 inner page)

Target audience

• The website will sell a brand new skincare (anti-aging) cream & eye gel.

• The target audience is 18-55 yrs old but we anticipate the majority to be in the younger age range (20-40) women who are internet savvy and not afraid to buy online.

• These women are health and beauty conscious and looking for new innovative skin care products that will give results. However they are still reliant on the strength of the brand (even if new) - so the branding of the product/website will be important.

Logo is already done.

Page descriptions

The homepage should capture the brand essence of NaturaCel.

Key communication message: NaturaCel will Erase 10 Years in Weeks

Slogan : NaturaCel – Erase Time (open to new taglines)

Unique Selling Points: Fights Anti-Aging at the Cellular Level.

Functionally it will be quite simple with 2 rotating large slides(non flash):

a) Main – product/positioning/brand (majority of the creative work)

b) How it Works – a high level description and diagram (we can provide more info).

3 small sections (boxes, bubbles, mouseovers or whatever format that looks nice):

• A Testimonial – copy to be provided

• A Skincare Blog – generic

• Video Image – generic (we may swap it out later when our video is ready). The image will be embedded youtube video.

• Small Try Now button on the right side somewhere

Navigation (create a navigation menu, inner pages will be designed later by us or new project):

*Home

*How it Works (this will be more in depth)

*Testimonials

*Order Now

Style/theme ideas for the websiteEdit

• Clean, but not so dermatological that it looks like ProActiv.

• Prestige brand (70%) but with a splash of results driven information (30%).

• Brands that we like are: La Prairie, Chanel, Jurlique, Shu Umera

• Our brand attributes: Modern, New-Age/Science, Healthy

What to avoidEdit

• Do not copy images from other beauty brands or their trademarked logos, etc.

• Avoid being too ‘green’/natural/organic – just a hint of it is ok w ingredient images, etc.

• Avoid being too informercial driven.

• Avoid being too overly elusive that people have to guess what this dreamy product is.

• Avoid being too romantic, traditional. Keep it modern.

Inspirational websites

[url removed, login to view]

We like the clear navigation, looks like a real ecommerce site that’s been around for years, not a fly by night 1 page company. We also like the prestige feel of [url removed, login to view]

[url removed, login to view]…care-89414

timeless classic premium feel

[url removed, login to view] We like the vivid and sharp creative that pops. Copy/subheadlines is to the point and tells you what the product does.

Kỹ năng: Thiết kế quảng cáo, Quảng cáo, Tạo thương hiệu, Thiết kế đồ họa

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Về Bên Thuê:
( 5 nhận xét ) Pickering, Canada

Mã Dự Án: #1640333

6 freelancer đang chào giá trung bình $15/giờ cho công việc này

kirubesh

Greetings! My work speaks for me... Please check PM. Looking forward to work with you. Cheers.

$20 USD / giờ
(149 Đánh Giá)
6.6
Imaginehub

Hello, I Have Applied for your Job and also send my Portfolio. Thanks

$12 USD / giờ
(79 Đánh Giá)
5.6
Boxxstudio20

Hello, I am interested in working on your project. I have recently completed a project that seems pretty similar to what you are looking [url removed, login to view] check Message board for more detail. Have great day Thanks

$12 USD / giờ
(36 Đánh Giá)
4.9
eureka9designs

Guaranteed professionally creative and efficient with excellent quality design work. I understand your needs and will definitely provide satisfactory outputs for you. Kindly check my portfolio at PMB. Thank you.

$20 USD / giờ
(10 Đánh Giá)
3.8
sashidharan123

Can work with you on this..PSD/PNG/JPG

$10 USD / giờ
(2 Đánh Giá)
2.5
robertcooke

We offer creative services like, logo design, graphic design, web design & development, advertising, promotions, branding, new media, online and email marketing. How do we do it all? We're a team - we're YOUR team. Thêm

$16 USD / giờ
(0 Đánh Giá)
0.0