We are looking for an ongoing relationship that will provide the technical expertise to proved the technical design specs below.
We will provide all creative including video- we are looking for a partner to create the finished ads according to the specs below. This is not a big one time cash cow but by an ongoing revenue source opportunity 20-30 video/banners per week. Please quote your cost per each banner with video.
In-‐banner video ads
In-‐banner video ads are video ads triggered within a standard display banner ad on a web page, generally surrounded by content. Occasionally in-‐banner video ads expand outside the dimensions of the [url removed, login to view] standard display impressions are able to run in-‐banner video campaigns.
Formats of in-‐banner video
The following in-‐banner video formats are available:
• Click to play: Creative initially displays as a static image, then the video plays once a user clicks on the creative.
• Auto play with no sound: Video automatically plays without sound until a user clicks on the creative.
• Hover to play: Video plays after a user hovers over the creative.
Flash creatives for in-‐banner video ads can be hosted directly in Bid Manager provided they comply with generic display requirements. HTML5 creatives must be served by a third-‐party ad server, and can't be hosted in Bid Manager at the present time.
Requirements for specific formats
The following requirements are for impressions served through DoubleClick Ad Exchange.
• General requirements
o Creative must include a user-‐initiatiable "replay" button.
o Total playing time must be 4 minutes or less.
• Click to play
o Technical requirements:
▪ Image GIF/JPG: 40 KB initial load, 2.2 MB total load with video.
▪ Video dimensions: 300×250 (inline rectangle) and 336×280 (Large rectangle).
▪ Aspect ratio: 4:3 aspect ratio recommended; other aspects will be accepted but may be letter boxed.
▪ Border: 1×1 contrasting border is suggested.
▪ Frame rate: Minimum 14 frames-‐per-‐second (30 FPS recommended).
▪ Audio: Must be encoded at a volume less than or equal to -‐12 dB.
▪ Animation: 30 seconds maximum. Opening image can't be animated.
o Interaction requirements:
▪ Audio and video must play only upon user’s click.
▪ "Start" and "stop" or "mute" buttons are required.
• Hover to play
o Interaction requirements:
▪ For hover-‐over initiated ads, we require 2 seconds of hovering before audio is initiated.
▪ When the user is no longer hovering, the audio must stop.
▪ The video (animation) can start at any time (without initiation) as long as the animation is less than 30 seconds and the audio requirements are met.
Được trao cho:
Hello i have great experince dealing with banners i did this for over 7 years, for great brands such as Volvo, Jaguar, Renault, HSBC... I will be glad to take this work.