This project is for internet research. We are looking for metrics on a type of advertising method that is found on the web. We will provide the two types of advertising methods and require research done on the internet.
You will need to provide a spreadsheet of the metric along with the web link where it was found. A total of only 5 links is necessary. It is a very specific metric - 'conversion rates'. A conversion rate is when an ad is clicked and the user makes a purchase from that click.