We want something simple, clean, and professional. We are okay with image being somewhat subtle, and are looking for creative placement on the shirt as well. We often put our logo on the sleeve or back of branded apparel. This shirt will be a gift to all employees of a construction company to celebrate the achievement of 1.5M hours worked without a lost time injury. We want a graphic that will represent not just the number, but that we achieved it because of the people. The initial idea was to corollate the hours graphically to the achievement. i.e., if we had a people focused line graphic where each “person” represented 150,000 hours or some such ratio. Said another way, how can we make it ring to the cultural achievement of a community that is focused on everyone getting home safely every night. We want to avoid any clip art looking images, cranes, computers, etc. It should illustrate teamwork and people, who work both in the field and in the office. Here is a link to our current website for color inspiration: http://www.bcciconst.com. However, we will be launching a redesigned website and marketing materials shortly so do not want to focus too heavily on our existing look.
Our logo and messaging that conveys 1.5M Hours Worked Safely (open to formatting and wording ideas for the message)
As mentioned above, this should focus on people. We do not want construction graphics like cranes, tools, etc. People in hard hats/PPE would be okay within something like a line drawing, but not just an image of the items alone.