Đã Đóng

Marketing Plan

Most business organizations are experiencing lower sales and growth because of environmental

and economic disruption in 2021 in Malaysia and globally. You are to select a local or multinational company of your choice in the Food & Beverage Industry. (Any brands in the food,

restaurant, café, fast-food business). You are to perform a marketing plan (for year 2021) for the

particular company on how they could revive sales. Briefly discuss each stage of marketing

planning process, which a chosen company would cover when developing a strategic marketing

plan (starting from data collection and finishing with implementation of findings). You

should use at least 30 references from various reliable sources (annual reports, industry reports,

journals, web reports and etc.).

Your marketing plan should include the following:

Part 1

1. Identify the mission statement of the organisation.

2. Identify the corporate objectives of the organisation.

3. Marketing Audit - Clear description and analysis of the business (BCG, PLC, Strategic

Position), analysis of the environment within which the business must operate (the use

of external and internal analysis such as PESTEL, SWOT - TOWS analysis, Porter 5 Forces

& Competitor Analysis, and market position.

Part 2

4. Segmentation – unique selling point, target audience (Demo, Lifestyle), differentiation,

positioning map, slogan, mascot.

5. Marketing objectives proposed (Must always be SMART)

6. The marketing strategy adopted with justifications (Ansoff, Porters Generic Strategy)

Part 3

7. Justified marketing mix including detailed marketing communications plan (4 P’s)

8. Implementation – Budget, Timeline, Responsibilities (use excel format to present)

9. Evaluation of Promotion Mix Tools proposed for year 2021.

10. Contingency plan (at least 2 possible scenarios must be considered in detail)

Word Count(2500 words +/- 10%)

Kĩ năng: Tiếp thị, Marketing Strategy, Content Marketing, Business Strategy, Kế hoạch kinh doanh

Xem nhiều hơn: marketing plan example ukraine, marketing plan statistical analysis, strategic marketing plan marriott lahore, selling google apps marketing plan, unique selling point examples, unique selling point of a person, unique selling point ideas, unique selling point examples uk, point of sale marketing plan, under armour unique selling point, benefits of unique selling point, unique selling point definition, what is your unique selling point, 10 point real estate marketing plan, marketing plan target market sample, unique selling point examples for cafe, unique selling point for candles, mi lifestyle marketing plan

Về Bên Thuê:
( 4 nhận xét ) Petaling Jaya, Malaysia

ID dự án: #29322357

23 freelancer chào giá trung bình$123 cho công việc này


Hi , I will provide you quality marketing plan writing. I am a PhD writer with 10 years of experience. I have worked on several similar projects of marketing plan writing, and can deliver professional writing to tight Thêm

$50 USD trong 3 ngày
(699 Nhận xét)
(128 Nhận xét)
(275 Nhận xét)

Marketing Plan If the project is deleted so, you can open my portfolio link and contact me. here is my portfolio link: https://www.freelancer.com/u/assignsolver. Open this link and get the best service. I have read an Thêm

$80 USD trong 1 ngày
(468 Nhận xét)

Hello, Believe you're doing well there; I grasp the details of your project related to the marketing plan. I am a Professional Business Consultant with an MBA who has over 10 years of working experience building profe Thêm

$300 USD trong 7 ngày
(22 Nhận xét)

Hello there, As an MBA in Business and Finance graduate from Staffordshire University and an experienced research writer for the last 8+ years, I can assist you in writing a report. I have written many reports, resear Thêm

$120 USD trong 2 ngày
(44 Nhận xét)

MARKETING PLAN I am a professional business plan writer, financial forecaster and market researcher with many years of experience in understanding investors business plan, pitch deck and business proposals. I have he Thêm

$30 USD trong 3 ngày
(23 Nhận xét)

Hey, I can write a marketing plan for you. Having a right idea is one of the basic steps towards attaining funds for a project but, penning your idea down and conveying it is one of the most important task. With an exp Thêm

$100 USD trong 1 ngày
(34 Nhận xét)

Hey, I hope you are fine and enjoying good health Having an MBA, what better can you get. You can give me this task as I have requisite qualification and experience. You will be happy to see my work. Looking forwar Thêm

$250 USD trong 7 ngày
(24 Nhận xét)

Hello. You can count on my EXPERIENCE to get the project delivered ON TIME and with EXCEPTIONAL QUALITY.

$90 USD trong 1 ngày
(36 Nhận xét)

1. I am an expert in Market plan, market research, and business proposal for banks and to raise funds through investors, Budgeting, Financial forecast for next 3 to 5 years (P&L statements, cash flow statements, Sales Thêm

$150 USD trong 3 ngày
(21 Nhận xét)

Hi, i will write a marketing plan in 2500 words as described in the project description. Kindly assign me the order and I promise to stick to the instructions so as to deliver a quality paper which meets your demands. Thêm

$60 USD trong 3 ngày
(19 Nhận xét)

"A Marketing Plan is the blueprint of every business". Hello, I can help you in creating a marketing strategy and plan. I will research your market, analyze your business and will create a customized marketing strate Thêm

$250 USD trong 2 ngày
(9 Nhận xét)

Hi I am an MBA in business and finance and expert marketer with 10 years of experience. I have completed several tasks like marketing plan, social media marketing strategy, marketing campaign. I can surely assist you Thêm

$150 USD trong 4 ngày
(4 Nhận xét)

Marketing Plan I am a professional Ph.D. writer and holds an MBA degree. I will provide exceptional work with 100% perfection and Turnitin report as well. I deem fit to deliver it as expected. I can manage 5000 or more Thêm

$20 USD trong 7 ngày
(5 Nhận xét)

Hello Dear I am market analyst and holding MBA in Marketing I can make you marketing plan in professional academic way Kindly chat me Regards

$120 USD trong 7 ngày
(3 Nhận xét)

Hi, I have comprehended your project and I can develop it for you. I have 5 years of relevant experience in this field and have done several Marketing plans, Business Proposals, Company profiles, Research profiles, et Thêm

$250 USD trong 3 ngày
(2 Nhận xét)

Hi there, Being a professional and experienced business copywriter, I would love to assist you to write a unique 2500 words marketing plan. Please message me to discuss further details. Kind Regards, Hassan

$30 USD trong 2 ngày
(2 Nhận xét)

I CAN HELP YOU TO DO THE FOLLOWING IN FOR YOUR BUSINESS PLAN 1. Identify the mission statement of the organisation. 2. Identify the corporate objectives of the organisation. 3. Marketing Audit - Clear description and a Thêm

$10 USD trong 1 ngày
(2 Nhận xét)

Hello, I am glad I have found your project and wish to state that I have the required expertise to complete the task. I have 7 years’ experience in writing and am confident that I will deliver the best content in line Thêm

$20 USD trong 1 ngày
(2 Nhận xét)