I’m making some fundamental shifts in the direction my general contracting company is heading. One of those changes involves a little bit of rebranding, specifically coming up with a new company slogan.
I really like the idea of using the word “building” in the slogan as it related in the contracting sense as well as in a relational sense.
The current slogan is “Relationship built on trust.” I’d like to move away from using the word trust directly and instead allow room for implication.
Below is the logo. Maybe that will be helpful.