1. Work on Facebook ,Instagram account management for one of the oldest and leading opticians in India
2. Devise an aggressive measurable digital marketing strategy to achieve increased footfalls and leads in our store and building brand awareness in the locations of my city and the target audience provided to you. Including contests & quizzes.
3. Redesign the Facebook landing page, ensuring a good number of FB & Instagram likes, and 80/90 high-quality leads, and optimum utilization of budget which will be separately given to you for boost posts.
Goal here is not to get high number of likes, but to generate HIGH QUALITY LEADS which will in-turn boost my sales.
4. Schedule a minimum of 2 high-quality posts per day including GIF animations, 2D animations etc; and 3,4 contests in a month.
5. Regular supervision, reporting, for correction in the strategy, vis a vis our competitors.
6. Didn't have a very good experience hiring from freelancer earlier, hence initially want to keep the budget low; however willing to increase/negotiate reasonably for a deserving candidate.
7. Should be well versed with photoshop, or after effects, or premier etc.
8. Prior experience is an added advantage.