Write a Research Report of 1,500 - 1800 words on a business topic related to your current job/company or a past work experience of yours. Please make sure the selected topic refers to at least one of the units in the Business English Handbook Advanced (see list of topics below). Please state which unit or units you have chosen for your essay and use at least five words from that unit.
Make sure you use formal, academic style. When you quote from other sources, please include references. Do not forget to add a bibliography (minimum requirement: three sources). You are allowed to include German tables, but the German words will not be counted. Try to use as few personal pronouns as possible. Keep your text as impersonal as possible, and make sure you use passive constructions, modal verbs, linking expressions and topic sentences.
Following Topic can be choosen:
1 Industries and companies
2 Globalization and economic policy
3 Corporate strategy and structure
4 Managing people
5 Operations management
7 Marketing strategy and product development
8 Distribution and promotion
9 Accounting and financial statements
10 Financial markets
11 Human resources
12 Information and communication technology
13 Trends, graphs and figures
14 Presentations – structure and key phrases
15 Presentations – being lively and persuasive
17 Social English and cultural awareness
18 Style – clarity and emphasis
19 Style – politeness and softening
20 Developing an argument – linking words 1
21 Developing an argument – linking words 2
22 Developing an argument – linking words 3
23 Writing paragraphs
24 CV (resume) / Job interview
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