1. Project Objectives.
A. To dominate higher value keywords in a shorter amount of time.
The campaign will focus on gaining top 5 rankings on a selection of high performing keywords and phrases. Which you will determine with us. The keywords we will be targeting will be money keywords that produce an income for the website.
B. Other than targeting top level money keywords we will also be looking at targeting high traffic low competition keywords from articles on our website for traffic optimization. Which you will recommend. With traffic optimized articles we will then be focusing on siloing the website to meet the search engines guidelines which should be rewarded with high rankings, even when there are algorithm changes.
C. Once the blueprint for SEO has been laid out we will begin to target PPC campaigns, initially via Google. Using the on page keywords to start with we will then use those in Google AdWords and articles on the website. This will should lower cost per click and increase your ROI.
D. Once PPC has been handled we will then move onto writing and sending out a press release. A press release will increase back links to the website and also expose the services to the media across the globe.
2. On Page SEO
A. To gain higher rankings in the search engines by being relevant. All on page factors will be covered including:
SEO friendly URLs
On page positioning
B. Off Page SEO
Gain even higher rankings than the competitors and use your competition to your advantage. All off page factors will be covered including:
Back Links (including paid)
Website Theme Relevance
C. Pay Per Click
Analyze the current list of keywords and tell us which ones are worth targeting and which ones are not. All PPC factors will be covered including:
Landing Page Method
D. Latent Symantec Indexing and Website Siloing
The latest search engine strategy (LSI) will be covered in every way possible. Covering the following:
Internal Site Structure
A. Document how you have done the work
4. Obviously we have a good understanding of what we want. You must be able to show us a provable track record. Convince us you are the one for the job.
Proven track record must be shown.
A. Good level of English,
B. Knowledge of Silo and LSI techniques is essential. Knowledge of Silo publisher.
C. Payment will be made on completion.
5. Link sharing. Find sites with similar customers.
6. We need a help in:
* creating buzz in forums (affiliate marketing related)
* promoting website to gain visitors and signups (signup is free)
* gaining active customers.
You will have to post in forums to gain users, create discussions about the new services, advertise and promote our services.
It would be very good if you are familiar with affiliate marketing (clickbank, etc.).
Please, message me with your suggestions - how will you promote, advertise, etc. to get us visitors and visitors.
7. The target audience would be home owners, people who need any type of service, and businesses that provide any type of service. More specific details to project winner.