We’re looking for a female marketer with a great command of English (bonus if you’re familiar with British colloquial expressions & internet patois)
What’s most important is that you are acutely familiar with swimwear / beachwear / fashion industry (bonus if you’re also familiar with the Dubai market)
Our dream candidate is also familiar with Shopify backend and on page SEO including Keyword Research
ABOUT THE JOB:
We have two domains (Shopify stores) that carry similar (or the same) products in two different markets (London & Dubai) and we need someone to optimise the product pages (over 6,000 in total) with on page SEO fundamentals.
One domain has a .[login to view URL] TLD and the other is a .com - they target two different audiences but within the same demographic so the keyword research will be different. You'll need to know how to execute proper keyword research, however due to the ephemeral nature of the products (most not being restocked), no keyword map will be necessary. Reply with 'sanddollar' at the top of your response so I know you read this. Then you'll need to apply those keywords onpage into the Shopify product pages, title, description, image alts, meta title, meta description and url.
We can teach the SEO to the right candidate, it’s almost formulaic at this stage. What cannot teach is the product knowledge or attention to detail. That’s why you need to bring those with you.
You'll be the secondary SEO specialist or supporting SEO personnel on the team. You won’t always be able to finish a collection before being asked to shift to another. Flexibility is important.
Keyword Research (SEMRush, Keywords Everywhere)
Proof Reading (Grammarly & Read Aloud)
Shopify On Page SEO
Bonus if you have access to a VPN that can use a Dubai IP.
It could also include some HTML formatting, product interlinking, some light CRO work (adding products from a Shopify app to appear on a product page slider).
It really depends on your skillset and expertise.
Mandatory: Current understanding of swimwear / beachwear landscape.
Mandatory: Expert command of the English language.
Mandatory: Attention to detail
Optional: Know how to balance good onpage SEO with compelling product descriptions (sales copy).
Optional: Know how to select keywords that are apropriate to target for our current scale. Taking into consideration 1. current SEO positioning with keyword difficulty, volume and forecasting. 2. what fits naturally or can fit naturally for our brand and the product / page that you're assigning it to.
We use Whatapp for communication & trello for project management
Long Term, Consistent Work.
Deep Discounts On Designer Swimwear & Beachwear
Flexible Hours (you can pretty much work on your schedule and won't need to directly overlap with any other personnel)