We are a 7 year old ‘startup’ in the manufacturing industry in Johannesburg, South Africa. Our online presence like most of our systems have been self developed on limited time and budgets. We realize we are probably missing an opportunity to improve our rankings etc. Looking for a freelancer to assist us once off initially and potentially on an ongoing basis, including social marketing and adwords etc.
First step, for this project, is improvement of the current website and SEO.
Please let me have your proposals or questions to do so.
1. Current website. We did our own site on a shoe string in order to allow a landing page for our own paid Google Ads etc. Done via Wordpress with material/content we had available.
[login to view URL]
It is working to the extent that we are getting enquiries from the contact form on the webpage. We have done no real fine tuning or SEO type work. Some of the info is embedded PDFs etc. All the source material is available.
2. We have a simple YouTube channel where we have posted some product videos [login to view URL]
3. We are also available on GoogleMaps [login to view URL]
4. We have a Facebook page rarely used or updated. Created by a student for us. [login to view URL] We have never “boosted” or paid for any ads on facebook.
5. We do not have an Instagram or LinkedIn Profile.
6. We do our own Google Adwords, Unsatisfactory results but successful nevertheless.
7. We have not done any Bulkmail or “Newsletter” marketing although we do have a fair database of previous and current client emails.