A qualified professional with 7+ years of experience in online marketing.
- Coordination and tag implementation of marketing campaigns and SEM strategies. Experienced with using: Google Ads, G. Analytics (and other analytics tools e.g. Senuto), G. Search Console, G. Merchant Center, G. Tag Manager (+ G. tag assistant, G. mobile website tests, GeoPeeker), Facebook Ads
- Identify our buyer persons to better target identified audiences
- Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve
maximum ROI in paid search campaigns
- Tracking, reporting and analyzing website analytics, pay-per-click (PPC) initiatives and campaigns
- Managing campaign expenses, staying on budget, estimating monthly costs and reconciling
discrepancies
- Suggest improvements to the website for process and productivity optimization
- Work with web developers and marketing teams to properly implement SEM best practices
- Prepare and present reports regularly to the clients
- Stay up to date with the latest digital marketing latest trends and best practices
- Analyze the market and support client`s export to foreign markets
- Designs, develops and maintain marketing dep. in the organization