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Elizabeth B.

@ElizBye

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Strategic Writer, Editor, and Content Manager

$75 USD / Hour

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United States (6:25 PM)

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Joined on May 5, 2010

$75 USD / Hour

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CREATIVE COMMUNICATIONS PROFESSIONAL with broad experience in marketing, social media and project management. Successful writer/editor with demonstrated ability to develop compelling, strategic, results-oriented copy that builds brands, educates, motivates and persuades.

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Experience

Content Manager/Senior Writer

May, 2012 - Present

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14 years, 2 months

CMD Agency

May, 2012 - Present

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14 years, 2 months

o Provide marketing communication strategy, writing and editing o Receive, analyze, organize and distribute all incoming client messaging documents o Write entire program site copy each month, including promotional communications (flyer, email, SMS)

May, 2012 - Present

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14 years, 2 months

Director of Communications

Dec, 2011 - May, 2012

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5 months

Insignia Health

Dec, 2011 - May, 2012

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5 months

o Developed corporate communication strategy, including marketing, public relations, social media, customer relations, employee relations and crisis communications o Tapped to oversee software content team, putting in place content management strategies and processes and restructuring team to leverage and mentor existing staff resources o Spearheaded inaugural Client Innovation Council, hosting a 2-day event with leaders in the healthcare industry Primary Duties o Provide marketing communication strat

Dec, 2011 - May, 2012

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5 months

Content Manager/Senior Writer

Aug, 2009 - Nov, 2011

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2 years, 3 months

CMD Agency

Aug, 2009 - Nov, 2011

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2 years, 3 months

o Developed centralized program roadmap document for use by four clients across multiple geographies, providing the latest program information in a presentation-ready format, and improving processes and efficiencies o Developed strategy and copy for email campaign promoting sales contest at a national retail chain, resulting in sales doubling over the previous year o Contributed to the program and marketing strategy for client at a Fortune 100 technology company, resulting in the program exceeding all goa

Aug, 2009 - Nov, 2011

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2 years, 3 months

Education

Western Washington University

1991 - 1993

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2 years

Bachelor of Arts

Flag of

United States

1991 - 1993

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2 years

Publications

Media Inc.

Media Index Publishing

The Northwest Marketing and Media trade publication.

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