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Michael F.

@michaeljford

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Professional Freelance Writer and Editor

$25 USD / Hour

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United States (8:13 PM)

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Joined on March 8, 2010

$25 USD / Hour

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Do you need a professional and reliable source for web content and sales copy? Do you need content that really works to engage, retain, and grow your audience? Professional copy that effectively ascends and converts contacts to boost your bottom line? Do you need it right now? Look no further! I have a talent with words that has created successful campaigns and sites across many platforms in several different vertical markets. I have experience writing for business-to-consumer and business-to-business campaigns. I am a native English speaker, based in the United States, with a degree in Marketing from Baylor University. In addition to being a wordsmith wizard, I am also an experienced consultant with expertise in all aspects of the modern marketing approach including SEO, CRM, funnel design and ascension campaigns. Let me know what your immediate needs are, as well as any areas where you might be in need of a helping hand. Let's get started right away. Are you ready?

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Experience

Owner

Sep, 2010 - Present

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15 years, 10 months

Taproot Services LLC

Sep, 2010 - Present

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15 years, 10 months

Provide marketing services to small business clientele. Services include copy writing, social media marketing, website design, search engine optimization, and advertising design.

Sep, 2010 - Present

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15 years, 10 months

Editorial Director

Dec, 2014 - Aug, 2016

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1 year, 8 months

The Grow Network, Inc.

Dec, 2014 - Aug, 2016

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1 year, 8 months

Primary responsibility for all blog content, weekly marketing promotions, and drip feed email campaigns. Software competencies required include WordPress, Infusionsoft, Memberium, LearnDash LMS, Maropost, Sendgrid, Sparkpost, Basecamp and Highrise, cPanel and WHM. Site membership and gross revenue have both doubled under my leadership.

Dec, 2014 - Aug, 2016

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1 year, 8 months

Account Manager (Contract Position)

Jun, 2010 - Aug, 2010

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2 months

Charity Dynamics

Jun, 2010 - Aug, 2010

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2 months

Manage website production, email marketing, and CRM workflows for national charitable fund-raising events and campaigns.

Jun, 2010 - Aug, 2010

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2 months

Education

Baylor University

1994 - 1998

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4 years

Bachelor of Business Administration - Marketing

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United States

1994 - 1998

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4 years

Publications

A Perennial Food Guild for the Arid American Southwest

Permaculture Design Magazine

Spring 2016 Volume No. 99 - 2250 words "If you live in an arid region, at some point you have probably felt envy when looking at pictures of food forests from other climates. You see countless varieties of plump fruits as far as the eye can see, with beautiful flowers, herbs, and annual vegetables growing from every nook and cranny. It doesn't seem fair. The idea that you could just go out and plant apples, blueberries, and strawberries in the middle of your yard is laughable."

Observation - Getting to Know Your New Site

Permaculture Design Magazine

Winter 2015 Volume No. 98 - 3500 words "Too often, when we approach a new site, haste and excitement take over. We quickly develop grand visions in our mind of the completed design, with key elements springing to the forefront of our mental pictures and our rough sketches on paper. But at this early stage in the design process, haste must be avoided at any cost. Patient observation, instead, is required now. And patience at this pivotal point is the cornerstone upon which successful..."

Microbes 2.0 - A Tiny Manifesto

The Grow Network, Inc.

Online - 2950 words "I have struggled with the prospect of sterilization. Not sterilization of myself, as in vasectomy; but sterilization of other things, as in antibiotics and antiseptics. The whole idea of sterilizing feels like a bad idea to me. It's apparent to me that not everyone agrees with me on this, to say the least. As a society, we're hip-deep in antibiotics, antibacterials, antiseptics, antimicrobials... Why is everybody so mad at the microbes?"

Certifications

US English - Level 1

US English

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