Phoenix Broadcasting incorporated in 1999 and worked on affiliate relations for talk radio shows all over the country. In 2007 I expanded service's to the archiving radio shows online. Currently I operate a online station with over 11,000 listener's a month. Commercial ads on the station are producing between 800 and 1,000 impression's a day.
When I start Phoenix Media Alliance? I saw so many businesses throwing away money on advertising that didn't work. Either they were in the wrong place or had the wrong message! I noticed many so call experts put client's on radio, newspaper, Facebook, Twitter, and all the rest. They may even generate some traffic to their site. But when it came to generating money? NOPE!
I was fortunate to know the late Michael Dresser. He had more insight into the science of marketing than anyone I have ever known. He once asked me "Dan, what is the one thing everyone sells?" I said "Service?", he said "No, But I will teach you and then you will know how to successfully market anyone".
And Now I Do!