Renato P.

I'm a "SOSTAC" certified Planner, Inbound Marketing "HUBSPOT" certified, Social Media and Marketing Automation consultant and campaigns executor. I'm the exclusive representative of marketing automation software "Vbout" in Portugal. My general working process is: First - Analise of situation: - Know the client - Know the product or Service - Know the competition - Know the target public - Define Personas Then: Define Objectives, Strategy, Tactics, Actions and Controls And Then: Execute or tell to customer how to do it (if it is only consultancy) I work with advanced softwares to automatize and personalize interaction, and to analise and optimize results, with less effort and cost. I use A/B testing as conductor of my campaigns and Growth Hacking methods, when it's possible.