Well being economics

The essay has to be at least 3,000 words and include various parts: general description of your organisation, description of at least 2 customer-oriented parts / activities of your organisation where you think wellbeing information can help to improve the wellbeing of the customers, description of what you propose (including what would be measured, who would do the measuring, how data might be analysed, what feedback loops would be involved in optimising the initiatives, how it would be managed), the aims of the initiatives, and your general view on how your organisation can improve its products for customers using wellbeing knowledge. You do not necessarily have to pick the organisation you work for. You can also pick an organisation you know well (like one a good friend works for or that you have worked for in the past). I am thus expecting to see the following elements in your essay (1, 2, 3, and 7 are compulsory, whilst 4, 5, and 6 might be appropriate for your case): 1. A brief description of the organisation you have chosen: what it does, its size, its clients, its location, etc. I do not want to know sensitive information, just a basic description in order to understand the general structure of the organisation. I suggest something like 200 words for this, but there is no minimum or maximum. 2. A clear description of the customer group you want to target for your hypothetical (or actual) wellbeing initiatives. How many are there; how do they relate to the organisation (workers, stakeholders, particular department/layer); what does the organisation already do related to their basic comforts, status, and belonging; what particular problems/strengths does this group face? I suggest something like 1,000 words for this part. 3. A clear description of your proposed wellbeing initiatives. What kind of measurement is involved (formal/informal/survey/observational/administrative); who would be doing it; what feedback loops are there with decision making; how would it fit with the power structures; how does it differ/add to what is already being done; what benefits to the organisation do you expect; what are the resources needed; why and how do you believe the initiative would work. I suggest something like 2,000 words on this part. 4. [If you have done some actual research/interviews/background search] Results, methods, inferences. 5. [if you want to] A broader narrative on wellbeing and your organisation and its goals. That broader narrative could be part of the pitch of these initiatives to management, clients, or stakeholders. 6. Conclusions. A few hundred words is enough. Here you should mainly talk about next steps, challenges and such. 7. Literature and details of methodology (like proposed parts of a survey, or actual data).